Head of Digital

JR United Kingdom; Hemel Hempstead; On-site; GBP 70,000 - 100,000; Full time

Job summary

A leading health and fitness company is seeking a Head of Digital focused on expanding into the German and French markets. This role offers the opportunity to lead a team that drives revenue through innovative digital marketing strategies. As the company aims for £100 million in turnover, this position is pivotal in shaping its international growth trajectory.

Qualifications

• Experience in digital marketing and growth in German and/or French markets.
• Ability to lead a team and drive customer revenue online.

Responsibilities

• Lead a small team to drive revenue through digital channels.
• Focus on key commercial metrics like churn prevention and LTV.
• Implement a localisation strategy in new markets.

Skills

Digital Marketing

Ecommerce

Growth Strategy

Customer Revenue

Job description

Social network you want to login/join with:

Head of Digital | Head of Growth | Head of Ecommerce

East Liverpool (4 days a week in office)

About the company

This company is going places. It has carved out a chunk of the burgeoning health and fitness market, creating amazing tasting products and offering a fantastic customer experience. The business has scaled by 100% over 3 years, and posting strong growth every year.

The next big milestone is £100 million in turnover, and they will get there by a combination of continuing to be one of the big names in their market in the UK, as well as international expansion. The obvious markets for them are Germany and France where they are already turning over millions.

This role will focus on growing the German and French markets. There's a huge opportunity to progress your career given the trajectory of the business, the great combination of good pricing and product, and entering markets which are more immature than the UK's.

About the role

• Lead a small team of specialists to drive customer revenue through digital marketing and web channels.
• Drive key commercials such as churn prevention, cost per acquisition, life time value, and more.
• Grow the team as you increasingly exceed your objectives.
• Adopt the best ideas from the mother ship, and embark on a localisation strategy in the different markets.

You

• An ecommerce/growth/digital marketing leader with experience selling direct to consumer online in the German and/or French market.