Head of Digital

JR United Kingdom; Dartford; On-site; GBP 70,000 - 100,000; Full time

Job summary

A leading company in the health and fitness market is seeking a Head of Digital to spearhead growth in Germany and France. This role offers the chance to lead a dedicated team to expand customer revenue while implementing innovative digital marketing strategies. With the company's rapid growth and ambitious turnover goals, this position presents significant career advancement opportunities for a forward-thinking leader.

Qualifications

• Leader in ecommerce, growth, or digital marketing.
• Experience in direct-to-consumer sales online.
• Knowledge of the German and/or French markets.

Responsibilities

• Lead a team to drive customer revenue through digital channels.
• Drive metrics like churn prevention and cost per acquisition.
• Develop localization strategies for different markets.

Skills

Leadership

Digital Marketing

Ecommerce

Job description

Social network you want to login/join with:

Head of Digital | Head of Growth | Head of Ecommerce

Location: East Liverpool (4 days a week in office)

About the company

This company is going places. It has carved out a chunk of the burgeoning health and fitness market, creating amazing tasting products and offering a fantastic customer experience. The business has scaled by 100% over 3 years, and is posting strong growth every year.

The next big milestone is £100 million in turnover, which they aim to achieve through continued dominance in the UK market and international expansion. Their primary target markets are Germany and France, where they are already generating millions in revenue.

This role will focus on growing the German and French markets. There's a huge opportunity to progress your career given the business's trajectory, the great combination of good pricing and product, and the fact that these markets are more immature than the UK.

About the role

1. Lead a small team of specialists to drive customer revenue through digital marketing and web channels.
2. Drive key metrics such as churn prevention, cost per acquisition, lifetime value, and more.
3. Grow the team as you increasingly exceed your objectives.
4. Implement best ideas from the headquarters and develop a localisation strategy for different markets.

You

• Are an ecommerce, growth, or digital marketing leader with experience selling directly to consumers online in the German and/or French markets.