Head of Digital

JR United Kingdom; Guildford; On-site; GBP 50,000 - 80,000; Full time

Job summary

A leading health and fitness company in the UK is seeking a Head of Digital to drive growth in the German and French markets. You will lead a team to enhance customer revenue through innovative digital strategies, with significant opportunities for career progression as the company expands into new territories.

Qualifications

• Experience in ecommerce or digital marketing, particularly in the German or French markets.
• Proven track record of increasing customer revenue.

Responsibilities

• Lead a team to increase customer revenue via digital marketing.
• Manage key metrics such as churn prevention and cost per acquisition.
• Implement localization strategies in different markets.

Skills

Ecommerce leadership

Digital marketing

Growth strategies

Job description

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Head of Digital | Head of Growth | Head of Ecommerce

Location: East Liverpool (4 days a week in office)

About the company

This company is going places. It has carved out a significant share of the burgeoning health and fitness market, creating delicious products and offering an excellent customer experience. The business has scaled by 100% over 3 years, with consistent growth each year.

The next big milestone is achieving £100 million in turnover, which they plan to reach through continued dominance in the UK market and international expansion, particularly into Germany and France, where they are already generating millions in revenue.

This role focuses on expanding the German and French markets. There is a substantial opportunity for career progression given the company's growth trajectory, competitive pricing and products, and the relatively immature markets compared to the UK.

About the role

• Lead a small team of specialists to increase customer revenue via digital marketing and web channels.
• Manage key metrics such as churn prevention, cost per acquisition, lifetime value, and more.
• Expand the team as you surpass objectives.
• Implement localization strategies in different markets, adopting successful ideas from the main operations.

You

• Are an ecommerce, growth, or digital marketing leader with experience selling directly to consumers online in the German and/or French markets.