Head of Digital

JR United Kingdom; Cambridge; On-site; GBP 50,000 - 80,000; Full time

Job summary

A leading company in the health and fitness market is seeking a Head of Digital, Growth, or Ecommerce to expand their presence in the German and French markets. This role offers significant career progression as the company aims for £100 million in turnover through international growth and maintaining strong UK operations.

Qualifications

• Experience in direct-to-consumer online sales in German and/or French markets.
• Leadership in ecommerce or growth roles.

Responsibilities

• Lead a team to increase customer revenue via digital channels.
• Manage metrics such as churn prevention and cost per acquisition.
• Develop localization strategies for different markets.

Skills

Digital Marketing

Ecommerce

Growth Strategy

Job description

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Head of Digital | Head of Growth | Head of Ecommerce

Location: East Liverpool (4 days a week in office)

About the company

This company is going places. It has carved out a significant position in the growing health and fitness market, creating delicious products and providing an excellent customer experience. The business has doubled in size over the past 3 years, with consistent annual growth.

The next major milestone is reaching £100 million in turnover. They aim to achieve this through maintaining their strong UK presence and expanding internationally, particularly into Germany and France, where they are already generating millions in revenue.

This role will focus on expanding the German and French markets. There is a substantial opportunity for career progression, supported by the company's growth trajectory, competitive pricing, quality products, and entry into less mature markets compared to the UK.

About the role

• Lead a small team of specialists to increase customer revenue via digital marketing and web channels.
• Manage key metrics such as churn prevention, cost per acquisition, and lifetime value.
• Expand the team as you surpass objectives.
• Implement best practices from the headquarters and develop localization strategies for different markets.

You

• Are an ecommerce, growth, or digital marketing leader with experience in direct-to-consumer online sales in the German and/or French markets.