Head of Brand Marketing

Get-Recruited (UK) Ltd; London; On-site; GBP 80,000; Full time

Job summary

An award-winning business in the creative and design sector is seeking a Head of Brand Marketing to lead their brand strategy and elevate awareness. This role requires a strategic thinker with proven B2B experience and a passion for impactful campaigns. You will curate content initiatives, manage a high-performing team, and use insights to inform brand strategies. Join a vibrant team where your contributions will shape the brand's legacy in the market.

Qualifications

• Proven experience in Brand Marketing roles, especially in B2B.
• Strong strategic mindset with a focus on brand-building.

Responsibilities

• Develop and lead long-term brand marketing strategy aligned with business objectives.
• Drive brand awareness through integrated campaigns and partnerships.

Skills

Brand Marketing

B2B Marketing

Strategic Mindset

Data Interpretation

Campaign Management

Job description

HEAD OF BRAND MARKETING

WIMBLEDON - OFFICE BASED

UP TO 80,000 + GREAT BUSINESS AND CULTURE

THE OPPORTUNITY:

Get Recruited is recruiting on behalf of an award-winning business-to-business company within the creative and design space, seeking a Head of Brand Marketing to join their vibrant team.

As the Head of Brand Marketing, you will lead and elevate the company's brand strategy with a focus on awareness, reputation, and long-term engagement.

This role is ideal for someone with experience as a Brand Marketing Manager, Senior Brand Marketing Manager, Head of Brand Marketing, or similar, with a proven background in B2B.

THE ROLE:

1. Develop and lead the long-term brand marketing strategy, aligning with business objectives and market positioning.
2. Drive brand awareness and engagement through integrated campaigns, thought leadership, partnerships, and media.
3. Lead on brand narrative, voice, tone, and visual identity, ensuring consistent application across all channels.
4. Curate and lead strategic content initiatives, including case studies, podcasts, social storytelling, and more.
5. Identify and develop strategic partnerships to expand reach.
6. Lead, develop, and inspire a high-performing team of 2 direct reports.
7. Use insights and analytics to assess campaign performance, measuring brand lift, audience engagement, and sentiment shifts.
8. Track and report on key campaign metrics, making data-led recommendations to inform future activity and ongoing brand strategy.

THE PERSON:

1. Proven experience in a role such as Brand Marketing Manager, Senior Brand Marketing Manager, Head of Brand Marketing, or similar.
2. Experience in B2B marketing.
3. Strong strategic mindset with the ability to see the bigger picture, connect dots, and think several steps ahead.
4. Deep understanding of brand-building and audience engagement.
5. Experience running impactful campaigns with a focus on their significance and legacy.
6. Comfortable interpreting data and market insights to guide decisions and validate strategies.

Get Recruited is acting as an Employment Agency in relation to this vacancy.