Head of Brand Marketing

JR United Kingdom; Greater London; On-site; GBP 50,000 - 90,000; Full time

Job summary

An award-winning business in the creative and design sector is seeking a Head of Brand Marketing to elevate their brand strategy. This role involves leading a vibrant team, driving brand awareness through innovative campaigns, and ensuring a consistent brand narrative across all channels. The ideal candidate will possess a strong background in B2B marketing, with a strategic mindset and a passion for audience engagement. Join a dynamic environment where your expertise will shape the future of the brand and create lasting impact.

Qualifications

• Proven experience in Brand Marketing roles, especially in B2B.
• Strong strategic mindset and deep understanding of brand-building.

Responsibilities

• Develop and lead long-term brand marketing strategy aligned with business goals.
• Drive brand awareness through integrated campaigns and partnerships.

Skills

Brand Marketing

B2B Marketing

Strategic Mindset

Data Analysis

Campaign Management

Job description

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THE OPPORTUNITY:

Get Recruited are recruiting on behalf of an award winning business to business company within the creative and design space who are looking for a Head of Brand Marketing to join their vibrant team.

As the Head of Brand Marketing you will lead and elevate the company brand strategy with a laser focus on awareness, reputation and long term engagement.

This is a great opportunity for someone from a Brand Marketing Manager, Brand Marketing, Senior Brand Marketing Manager, or similar role but must have experience in B2B.

THE ROLE:

• Develop and lead the long term brand marketing strategy, aligning with business objectives and market positioning.
• Drive brand awareness and engagement through integrated campaigns, thought leadership, partnerships, and media.
• Lead on brand narrative, voice, tone, and visual identity, ensuring consistent application across all channels.
• Curate and lead strategic content initiatives - including case studies, podcasts, social storytelling, and more.
• Identify and develop strategic partnerships to expand reach.
• Lead, develop and inspire a high-performing team of 2 direct reports.
• Use insights and analytics to assess campaign performance - measuring brand lift, audience engagement and sentiment shifts.
• Track and report on key campaign metrics, making data - led recommendations to inform future activity and ongoing brand strategy.

THE PERSON:

• Must have proven experience in a Brand Marketing Manager, Senior Brand Marketing Manager, Head of Brand Marketing or similar role.
• Must have B2B experience.
• Strong strategic mindset - you see the bigger picture, connect dots, and think several steps ahead.
• Deep understanding of brand-building and audience engagement.
• Experience running impactful campaigns - but with an added focus on why it matters and the legacy it leaves.
• Comfortable interpreting data and market insights to guide decisions and validate direction.

Get Recruited is acting as an Employment Agency in relation to this vacancy.