GTM Automation Engineer - Prospecting & Outreach

SJH Group; Greater London; On-site; GBP 65,000 - 90,000; Full time

Job summary

SJH Group is seeking a hands-on GTM Engineer to architect and optimise prospecting, outreach and pipeline-generation processes. You will combine technical problem-solving with business insight to make prospecting more targeted, reduce manual work and empower sales teams to operate more efficiently.

You will implement robust data sourcing, enrichment and segmentation workflows, configure tools like Apollo and Waalaxy, and ensure CRM data quality and reliability.

Qualifications

• Proven experience building automated prospecting, outreach or revenue-operations workflows.
• Hands-on with sales intelligence and outreach tools such as Apollo, Clay, Waalaxy or equivalents.
• Proven CRM experience and data handling capabilities.
• Understanding of B2B prospecting and email deliverability.

Responsibilities

• Translate commercial objectives into practical prospecting and outreach workflows.
• Build processes for sourcing, enriching, validating and segmenting data.
• Configure and optimise Apollo, Waalaxy, email platforms and CRMs.
• Develop automated workflows for prospect research, personalised outreach, follow-ups and lead routing.
• Set up and maintain outreach infrastructure including deliverability controls.
• Enable coordinated outreach across email, LinkedIn and telephone channels.
• Ensure engagement data and campaign outcomes are captured in the CRM.
• Build reporting linking prospecting to engagement and pipeline.
• Identify bottlenecks and test improvements to targeting and workflow logic.
• Use AI to improve research and personalisation with quality controls.
• Monitor automated processes and resolve campaign and data issues.
• Document processes and provide practical guidance for users.

Skills

Automation workflows

Sales intelligence tools

CRM systems

CRM data management

B2B prospecting

Email deliverability

Tools

Apollo

Clay

Waalaxy

CRM platforms

SQL

AI-assisted workflows

Job description

SJH Group is seeking a hands-on GTM Engineer to architect and optimise prospecting, outreach and pipeline-generation processes. You will combine technical problem-solving with business insight to make prospecting more targeted, reduce manual work and empower sales teams to operate more efficiently.

You will implement robust data sourcing, enrichment and segmentation workflows, configure tools like Apollo and Waalaxy, and ensure CRM data quality and reliability.