Growth Lead: Activation & Engagement for SMEs

Allica; Greater London; Hybrid; GBP 70,000 - 90,000; Full time

Benefits offered by this job

Pension contributions

Discretionary bonus scheme

Private health cover

Life assurance

Flexible working

Family friendly policies

Job summary

Allica Bank is hiring a Growth Manager to drive the BRA customer journey from onboarding to deeper product use. You will uncover where customers stall, lead data-driven initiatives, and build tools and frameworks that the wider business relies on.

You will partner across marketing, product, sales, RM, and data teams to ensure growth strategy is applied coherently. The role suits someone with strong critical thinking, ambiguity handling, and stakeholder alignment.

Qualifications

• Experience in hypothesis-led, problem-solving environments (e.g. high-growth start-ups, consulting) is a plus.
• Strong problem-solving skills and ability to navigate ambiguous problems with structured thinking.
• Proven experience conducting complex data and performance analysis, ideally using SQL.
• Ability to translate insights into clear, actionable changes across products, processes, or messaging.
• Comfortable working with technical systems and integrations (CRM, analytics tools, automation platforms).
• High bar for quality while maintaining pace.

Responsibilities

• Lead analysis of customer behaviour, lifecycle stages, and cohorts to identify drivers of activation and engagement.
• Own growth metrics and translate insights into strategy that guides the team.
• Design, prioritise and oversee experimentation pipeline for impactful, evidence-based decisions.
• Build alignment across marketing, product, sales, RM and data teams.
• Develop tools and frameworks to turn diagnosed problems into operational reality.
• Manage multiple objectives and ensure accountability for outcomes.

Skills

SQL proficiency

Data-driven mindset

Stakeholder management

Structured thinking

Ownership & execution

Tools

CRM systems

Analytics tools

Automation platforms

Job description

Allica Bank is hiring a Growth Manager to drive the BRA customer journey from onboarding to deeper product use. You will uncover where customers stall, lead data-driven initiatives, and build tools and frameworks that the wider business relies on.

You will partner across marketing, product, sales, RM, and data teams to ensure growth strategy is applied coherently. The role suits someone with strong critical thinking, ambiguity handling, and stakeholder alignment.