Growth Lead

Matchtech; Southgate; On-site; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Equity

Job summary

Matchtech partners with an early-stage technology business building an AI system of action for UK lettings and estate agencies. They are hiring their first Growth Lead to own the growth function end-to-end—from positioning to demand generation and a scalable engine driving qualified demos and pipeline.

Location is London (SW1H) — office-based four days per week. This is a permanent, full-time role offering DOE salary plus equity and the opportunity to shape a repeatable growth playbook.

Qualifications

• Proven experience building demand from near-zero in B2B/SMB with measurable impact.
• Ability to sell a new solution to non-technical, time-poor buyers.
• Hands-on, builder mindset—comfortable creating a playbook.
• Data-led channel ownership with strong measurement and iteration.
• Practical interest in AI tools and LLMs in workflows.

Responsibilities

• Own positioning and messaging – prove it lands with a busy audience.
• Build the demand engine across content, events, organic and paid social.
• Own the funnel from first touch through to qualified demo for sales.
• Get close to customers – speak to agents and join sales calls.
• Measure performance across channels and adapt the plan.
• Hire and build a small team once the motion is proven.

Skills

Demand generation

B2B marketing

Non-technical buyers

Builder mindset

Data-driven

AI tools

Job description

A leading, early-stage technology business is building an AI \"system of action\" for UK lettings and estate agencies - sitting on top of the agent's CRM and running core operational work (prospecting, viewings, maintenance, compliance and arrears). A big part of this runs through a voice agent that answers calls when branches cannot.

They're hiring their first Growth Lead to own the growth function end-to-end - shaping positioning, building demand from scratch, and scaling a repeatable engine that drives qualified demos and pipeline.

Role: Growth Lead

Location: London (SW1H) - office-based (4 days/week)

Type: Permanent, full-time

Salary: DOE + equity

Key responsibilities include:

• Own positioning and messaging - find what makes a busy, sceptical audience lean in, and prove it lands
• Build the demand engine across content, events, organic, founder-led and paid social
• Own the funnel from first touch through to qualified demo - ensuring consistent flow for sales
• Get close to customers - speak to agents, sit in on sales calls, and turn insights into campaigns
• Measure performance across channels - know what's working, why, and what to change
• Hire and build a small team once the motion is working and a playbook exists

Key skills and experience include:

• Proven experience building demand from near-zero in vertical/SMB B2B (with clear impact to show)
• Comfortable selling something the market does not yet \"know it needs\" to non-technical, time-poor buyers
• Hands-on, builder mindset - enjoys creating the playbook rather than inheriting one
• Data-led channel ownership - strong on measurement and iteration
• Practical interest in AI tools (hands-on use of LLMs/agents in workflows is a strong plus)