Growth Intelligence Manager – Customer Activation

Infopro Digital; Greater London; On-site; GBP 70,000 - 100,000; Full time

Benefits offered by this job

Generous Annual Leave 25 days

Birthday off

Group Pension Plan

Retirement planning advice

Life Assurance

Season ticket loan

Employee Assistance Programme

Job summary

Infopro Digital, the B2B group, is seeking a Customer Growth & Intelligence Manager within Red-on-line to turn customer insights into measurable business outcomes. The role sits at the intersection of Customer Success, Marketing, Sales and Product Marketing, driving targeted activation programmes and growth opportunities.

You will analyse data across multiple systems, develop lifecycle visibility, and lead ABM and customer journeys to accelerate product adoption, retention and revenue growth.

Qualifications

• Bachelor's degree or equivalent in Business, Marketing, Data Analytics, Strategy or a related discipline.
• 5-8 years of experience in Customer Intelligence, Customer Marketing, Growth Marketing, Lifecycle Marketing or related disciplines.
• Proven experience within a B2B SaaS, software, subscription or complex services environment.
• Strong analytical capability with advanced Excel skills and experience working with large datasets.
• Experience designing and optimising customer journeys across the customer lifecycle.
• Demonstrated success delivering customer marketing, demand generation or Account-Based Marketing programmes.
• Ability to translate customer insights into measurable marketing actions and business outcomes.
• Strong project management skills with experience working across multiple teams and stakeholders.

Responsibilities

• Consolidate and analyse customer data from multiple business systems, including CRM platforms, marketing automation tools, product usage analytics, back-office systems and CS data.
• Develop clear and actionable visibility across the customer lifecycle, including onboarding, adoption, expansion opportunities and retention risks.
• Identify customer behaviours, engagement trends, adoption signals and growth opportunities.
• Build reliable analysis and reporting to support strategic marketing and commercial decision-making.
• Provide customer intelligence that helps guide business priorities and activation programmes.
• Define and optimise customer and user journeys across the full lifecycle.
• Work closely with Demand Generation teams to activate lifecycle programmes through targeted and automated campaigns.
• Partner with Product Marketing to align messaging, value propositions and journeys.
• Support creation of customer-focused content and adoption programmes.
• Deliver customer engagement initiatives that improve adoption and long-term value.
• Develop ABM campaigns focused on strategic accounts and expansion opportunities.
• Create customer marketing programmes that drive adoption, retention and upsell.

Skills

Analytical capability

Advanced Excel

Commercial mindset

Project management

Cross-functional collaboration

Autonomous working

Education

Bachelor's degree or equivalent in Business/Marketing/Data Analytics/Strategy

Tools

HubSpot

CRM platforms

Job description

Infopro Digital, the B2B group, is seeking a Customer Growth & Intelligence Manager within Red-on-line to turn customer insights into measurable business outcomes. The role sits at the intersection of Customer Success, Marketing, Sales and Product Marketing, driving targeted activation programmes and growth opportunities.

You will analyse data across multiple systems, develop lifecycle visibility, and lead ABM and customer journeys to accelerate product adoption, retention and revenue growth.