Global Platform Enablement Lead for AI Marketing

WPP; Greater London; Hybrid; GBP 65,000 - 78,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

WPP is seeking a Manager, Global Platform Enablement to drive adoption and maximize value from WPP Open, our AI-powered marketing platform. You will collaborate with Product, Go to Market and regional teams to turn new capabilities into practical enablement for users.

This hands-on role blends product enablement, training, content creation and stakeholder engagement, delivering training sessions, guides and knowledge articles to support scalable adoption.

Qualifications

• Experience in product enablement, customer success, product marketing or a similar role.
• Strong communication, presentation and training abilities.
• Ability to create scalable enablement content and programs.
• Experience working across global, matrixed teams and stakeholders.
• Analytical experience using adoption data.

Responsibilities

• Become a subject matter expert in WPP Open capabilities and translate releases into user-friendly enablement.
• Contribute to training materials, playbooks, guides and knowledge articles.
• Deliver training sessions, product demos and knowledge-sharing forums.
• Partner with Product and Go to Market teams to support launches and adoption.
• Support global, regional and client enablement teams and champion networks.
• Track adoption and engagement to identify where support is needed.
• Gather user feedback and relay insights to product teams.

Skills

Product enablement

Training skills

Content creation

Stakeholder management

Analytical data

Job description

WPP is seeking a Manager, Global Platform Enablement to drive adoption and maximize value from WPP Open, our AI-powered marketing platform. You will collaborate with Product, Go to Market and regional teams to turn new capabilities into practical enablement for users.

This hands-on role blends product enablement, training, content creation and stakeholder engagement, delivering training sessions, guides and knowledge articles to support scalable adoption.