Global Measurement Leader: Data-Driven Growth

Starcom Melbourne; Greater London; On-site; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Starcom Melbourne in London leads global measurement initiatives for a FMCG client portfolio, translating measurement transformation into scalable practices across markets. The Global Measurement Director role requires hands-on leadership, strong stakeholder orchestration, and fluency in MMM, attribution, and learning agendas to drive business outcomes and campaign performance.

The role collaborates with data science, reporting, and strategy teams to embed KPI frameworks, test-and-learn

Qualifications

• Extensive experience in marketing measurement, media analytics, or data-led transformation in global contexts.
• Proven ability to manage senior stakeholders and deliver measurement programmes across markets.
• Strong knowledge of KPI frameworks, learning agendas, MMM, and attribution.

Responsibilities

• Translate business priorities into actionable measurement plans and KPI definitions.
• Own the measurement roadmap with milestones, dependencies and governance.
• Lead cross-functional alignment on ownership of measurement topics across teams.
• Ensure ongoing operationalisation of measurement and delivery plans.
• Collaborate with data science and marketing science to identify modelling solutions.

Skills

Marketing measurement

Stakeholder management

MMM

Attribution

Power BI

SQL

Tools

Tableau

Datorama

Excel

Python

R

Job description

Starcom Melbourne in London leads global measurement initiatives for a FMCG client portfolio, translating measurement transformation into scalable practices across markets. The Global Measurement Director role requires hands-on leadership, strong stakeholder orchestration, and fluency in MMM, attribution, and learning agendas to drive business outcomes and campaign performance.

The role collaborates with data science, reporting, and strategy teams to embed KPI frameworks, test-and-learn