Ecommerce Specialist

TN United Kingdom; London; On-site; GBP 40,000 - 70,000; Full time

Job summary

An established industry player is seeking an Ecommerce Specialist to enhance their online platform and improve user experience. In this pivotal role, you will leverage your expertise in technical web analytics, A/B testing, and consumer behavior to drive significant improvements in ecommerce operations. Your strategic thinking and hands-on approach will be essential in optimizing the user journey and supporting the company's ambitious growth plans. If you are passionate about ecommerce and ready to make a meaningful impact, this opportunity is perfect for you.

Qualifications

• 3+ years of experience in technical web analytics and testing.
• Strong understanding of consumer behavior and ecommerce platforms.

Responsibilities

• Oversee day-to-day ecommerce operations and improve user experience.
• Drive data-led improvements focusing on SEO, CRO, and site navigation.

Skills

Technical Web Analytics

A/B Testing

Google Analytics

Consumer Behavior Analysis

CRO

SEO

Site Navigation Improvement

Shopify

Google Tag Manager

Tools

Google Analytics

Hotjar

Google Tag Manager

Shopify

Job description

Job Description

As the Ecommerce Specialist, you will be responsible for overseeing the day-to-day ecommerce operations by improving user experience and enhancing the online platform in line with brand equity.

The client has major growth ambitions, and as the Ecommerce Specialist, you will play a key role in supporting our expansion. Your responsibilities include driving data-led improvements to the website, focusing on areas such as SEO, CRO, Bounce Rate, and Site Navigation to create a seamless customer journey.

Your skills and experience needed:

1. 3+ years of hands-on experience in technical web analytics, with a proven track record in designing A/B and MVT tests from hypothesis to implementation, testing, results, and development.
2. Solid understanding of analytics tools such as Google Analytics and Hotjar.
3. Excellent knowledge of ecommerce platforms, ideally Shopify.
4. Working knowledge of tagging and tracking tools such as Google Tag Manager.
5. Strong understanding of consumer behavior and how to influence it.
6. Ability to think strategically while being hands-on and detail-oriented.