Ecommerce Growth Manager: Data-Driven & AI-Enabled

SUNNYSTEP PTE. LTD.

Penarth, High Street

On-site

GBP 55,000 - 75,000

Full time

5 days ago

Be an early applicant

Application generator

Turn this role into an interview — a resume and cover letter built around what this employer wants.

Get past ATS filters

Job summary

Sunnystep is seeking an Ecommerce Growth Manager to own profitable online sales across its website and marketplaces. You will translate customer insights into acquisition, conversion and repeat purchase while building AI-enabled workflows for a lean team.

You will drive growth, optimize conversion, and partner with marketing, operations and customer service to deliver measurable results. Experience in D2C or marketplaces and a data-driven mindset are essential.

Qualifications

Demonstrated ownership of ecommerce sales targets and profitable growth.
Hands-on experience with a direct-to-consumer website and/or major ecommerce marketplaces.
Strong understanding of conversion optimization, digital acquisition, retention and channel economics.
Ability to work with ecommerce platforms, analytics and CRM tools, and translate data into clear decisions.
Practical experience using AI and automation in real workflows; you should be able to explain what you built, how you verified it and what improved.
Strong execution, prioritisation and cross-functional communication.
Willingness to work directly in the tools, test ideas quickly and take accountability for outcomes.

Responsibilities

Own ecommerce sales targets and develop channel growth plans with clear priorities, budgets and measurable outcomes.
Track net sales and contribution margin, accounting for advertising, promotions, platform fees, returns and fulfilment costs.
Diagnose performance gaps and take corrective action rather than simply report results.
Coordinate with inventory, operations and customer service to ensure growth plans are deliverable.
Improve product pages, landing pages, navigation, merchandising and checkout.
Run structured experiments on offers, bundles, content and customer journeys.
Build lifecycle campaigns covering welcome, abandoned checkout, post-purchase and reactivation.
Use customer behaviour, reviews and service feedback to identify and remove purchase barriers.
Drive effective acquisition and marketplace growth
Partner with marketing and creative colleagues on campaigns that bring qualified traffic and profitable customers.
Evaluate acquisition costs, conversion, repeat purchase and campaign incrementality—not platform-reported ROAS alone.
Own marketplace trading plans, listing quality, promotions and channel performance.
Protect brand positioning and margin rather than rely on continual discounting.
Put AI into everyday execution
Build and improve AI-assisted workflows for analysis, customer insight, content testing, merchandising, reporting and campaign operations.
Automate repetitive work while retaining human review for customer-facing content and material business decisions.
Measure the impact of AI through time saved, faster experimentation, better quality and commercial results.
Verify outputs, protect customer data and document workflows so others can reuse them.