Business Development / Sales Leader - Europe

TN United Kingdom; United Kingdom; On-site; GBP 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a Business Development / Sales Leader to expand its footprint across Europe. This pivotal role involves overseeing global business strategy execution, managing the sales pipeline, and leading high-level negotiations. The ideal candidate will have extensive experience in strategic planning and business development, particularly in the international education sector. Join a dynamic team that is redefining global education access and empowering institutions and students alike. This is an exciting opportunity to work alongside top talent and make a significant impact in the field.

Benefits

Opportunity to work with top talent

Global exposure in education

Flexible working arrangements

Qualifications

• 18+ years of experience with a focus on strategic planning and business development.
• Experience in international education and strong negotiation skills.

Responsibilities

• Oversee global business strategy execution and drive sales performance.
• Build relationships with university stakeholders and manage partnerships.

Skills

Strategic Planning

Business Development

Negotiation Skills

Project Management

Communication Skills

Interpersonal Skills

Problem-Solving

Education

Bachelor's Degree

Master's Degree in Business or Education

Job description

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Business Development / Sales Leader - Europe, United Kingdom

Client: MSM

Location:

Job Category: Other

EU work permit required: Yes

Job Reference: be2c7de6c80f

Job Views: 14

Posted: 05.05.2025

Expiry Date: 19.06.2025

Job Description:

MSM Unify is building the world’s largest student recruitment ecosystem—bridging institutions, students, and partners through a single unified platform.

With a growing community of over 190,000 students, 1,500+ campuses, and 50,000+ study programs across 21 countries, MSM Unify empowers institutions to scale their international reach, while enabling students to access life-changing opportunities worldwide.

Through our fast-growing 'Student Mobility Hub' model across India and beyond, we bring global education closer to communities—offering personalized guidance, localized support, and seamless onboarding for students and partners alike.

Beyond recruitment, MSM Unify offers a comprehensive suite of services to support every step of a student’s journey:

• Accommodation Solutions: Access to a wide network of global housing options tailored to student needs and budgets
• Test Preparation: Expert coaching for language exams like IELTS and TOEFL to boost academic readiness
• Personalized Counseling: Dedicated support from certified counselors throughout the application process
• Financing Solutions: Student loan and forex options with flexible terms and competitive rates
• Health Insurance: Affordable, reliable health coverage options for international students
• Virtual Internships: Global work experiences that enhance employability from anywhere in the world

MSM Unify is not just a platform - it’s a movement redefining how students access global education, and how institutions grow across borders.

The Role

The Business Development / Sales Leader will play a pivotal role in expanding our company's footprint across global markets. This individual will oversee and manage the sales pipeline, lead high-level negotiations, develop go-to-market strategies, and work closely with the executive team to ensure alignment on growth objectives. The ideal candidate will be a seasoned sales professional with proven experience in business development, strategic sales leadership, and growing market share.

Deliverables of the position shall include:

Global Business Expansion – 12 Month project

• Oversee the execution of MSM Global Business Strategy across international verticals.
• Deliver Global Market Strategy for GMO and UNIFY across Asia Pacific, EMEA, and the Americas.
• Drive performance of Global sales force against growth targets for B2B, B2C and B2G sales.
• Source, interview, and appoint consultants for MSM Media global team and advise & join selection panels for other cross-functional roles.
• Build a global agent and partner network for MSM in Asia Pacific, EMEA, and the Americas.
• Develop commercial insights for partner schools that resonate with global markets.
• Optimize alignment across the commercial and operational teams to drive profitability.
• Provide thought leadership, public speaking engagements, and other activities to promote MSM’s value proposition globally.
• Build a world-class Sales enablement function for MSM and related businesses.
• Embed global operational cadences and best practice workflows.
• Optimize commercial operations with clear responsibilities.
• Partner with functional leaders (CFO/CTO) to build efficiencies and scale sustainably.
• Provide recommendations for MSM Global Advisory Board, structures, and appointees/Non-Executives.
• Support CEO and other leaders on business structuring and restructuring.
• Provide executive mentorship and coaching across functions.

Corporate Training & Delivery - 6 Month Project

• Work on global workforce culture and operational cadences.
• Assist in cross-business restructuring.
• Provide education, corporate, and leadership training.
• Collaborate with the Chief People Officer to establish global standards and best practices.
• Deliver 10 recorded training sessions every 3 months.

Strategic Alliance:

• Provide services within the designated territory and virtually as needed.
• Assess and develop MSM’s partnership and alliance strategies.
• Identify market trends, analyze competitors, and create initiatives to grow MSM’s business and partnerships.
• Review and oversee existing partnerships, ensuring satisfaction and long-term success.
• Create and manage budgets, and lead business development teams to meet revenue and P&L targets.
• Track progress, report results, and lead teams to high performance.
• Develop joint solutions, sales training, and educational initiatives.
• Represent MSM at events to promote the company’s interests.
• Work with the executive team to support other projects and initiatives.
• Identify opportunities for strategic alliances and collaborations.

Partnership Development:

• Build and maintain relationships with university stakeholders.

Program Design and Implementation:

• Collaborate on designing educational programs with academic partners.

Market Expansion:

• Promote MSM’s programs and services to educational institutions.

Revenue Generation:

• Secure university partnerships via GMO and Unify platforms.
• Develop revenue strategies, target agreements, and explore additional revenue models.
• Set targets such as 35 Unify agreements and 15 GMOs for 2024.

Collaboration and Engagement:

• Facilitate joint research, projects, and events with partners.

Performance Monitoring and Reporting:

• Establish KPIs, monitor data, and optimize programs.

Ideal Profile

• Over 18 years of experience.
• At least 8 years in Strategic Planning.
• At least 5 years in International Education (preferred).
• At least 8 years in Business Development.
• Experience in international education, higher education, and IT is highly preferred.
• Strong negotiation, problem-solving, and project management skills.
• Excellent communication, presentation, and interpersonal skills.
• Knowledge of industry trends and economic drivers.
• Ability to set strategic context and develop long-term strategies.

What's on Offer?

• Opportunity to work alongside and learn from top talent.