Digital Marketing | Paid Demand Generation Specialist

Hengstler; United Kingdom; Remote; GBP 60,000 - 80,000; Full time

Job summary

An established industry player is looking for a dynamic Paid Demand Generation Specialist to lead global marketing campaigns. In this exciting role, you will leverage your expertise in digital marketing to execute data-driven strategies that connect performance metrics to revenue. Collaborating with cross-functional teams, you'll manage campaigns across various platforms, ensuring impactful results that resonate with senior leadership. This innovative firm values growth and offers remote working conditions, making it an ideal opportunity for those passionate about driving extraordinary outcomes in a collaborative environment.

Benefits

Remote Working Conditions

Growth Opportunities

Competitive Salary

Qualifications

• 5+ years of experience in paid demand generation and digital marketing.
• Expertise in full-funnel attribution and conversion tracking.

Responsibilities

• Own and optimize global paid marketing campaigns.
• Implement full-funnel attribution models and track KPIs.

Skills

Paid Demand Generation

Digital Marketing

Performance Marketing

Full-Funnel Attribution

Analytical Skills

Project Management

Tools

Google Ads

Bing Ads

LinkedIn Paid Ads

YouTube Ads

HubSpot

SFDC

Job description

Digital Marketing | Paid Demand Generation Specialist

Join to apply for the Digital Marketing | Paid Demand Generation Specialist role at Hengstler.

Role Overview

We are seeking a Paid Demand Generation Specialist who is highly data-driven and results-oriented, with a deep understanding of full-funnel attribution—tracking performance from keyword to revenue. In this dynamic role, you will own, execute, and optimize global paid marketing campaigns, collaborating with cross-functional teams and delivering impactful results visible to senior leadership.

Key Responsibilities

1. Campaign Strategy & Execution: In EMEA, partner with local campaign managers to design landing pages, conduct keyword research, and manage attribution, implementation, and retargeting campaigns (Google Ads, Bing Ads, LinkedIn Paid Ads using HubSpot & SFDC). In North America, work with local campaign managers on landing page design, banner creation, and other assets, while fully owning campaign performance (Google Ads, YouTube Ads, Bing Ads, LinkedIn Paid Ads using HubSpot & SFDC). Experience with ABM campaigns is a plus.
2. Data-Driven Decision Making: Implement and manage full-funnel attribution models, connecting campaign performance to business outcomes, including revenue. Leverage analytics to track KPIs, improve ROAS, and provide actionable insights.
3. Collaboration & Leadership: Engage with product managers, sales teams, and marketers to align campaigns with business objectives. Share insights and performance updates with senior leadership, demonstrating the impact of paid demand generation efforts.

Qualifications

• 5+ years of experience in paid demand generation, digital marketing, or performance marketing.
• Proven track record managing paid campaigns across Google Ads, Bing, LinkedIn Paid, and YouTube Paid.
• Expertise in full-funnel attribution, conversion tracking, and connecting performance metrics to revenue.
• Strong analytical skills focused on driving data-informed decisions and achieving measurable results (ROAS).
• Exceptional project management skills to handle multiple campaigns and stakeholders effectively.
• Experience in a global, collaborative environment is a plus.

Salary for the Position (Based in Slovakia)

• 2,500 EUR base salary
• 15% ICP bonus

Why Join Our Team

We are passionate about building extraordinary teams and fostering continuous improvement. We offer growth opportunities, remote working conditions, and a competitive salary. Join us to achieve the extraordinary together!

Company Overview

Fortive Corporation makes the world stronger, safer, and smarter through innovative technology across various sectors. With a global presence, we lead in software-powered workflow solutions, AI automation, and more, driven by a diverse team of 17,000 committed to growth and innovation.

About Hengstler

Hengstler is a leading European manufacturer of industrial components for counting and control applications, serving diverse industries such as automation, medical technology, and drive technology. With over 170 years of experience, we are known for our expertise, flexible solutions, and excellent service.

Equal Opportunity Employer

We value diversity and are committed to providing reasonable accommodations for applicants with disabilities. For assistance, contact [e-mail].

Pay Range

The salary range for this position is 71,100.00 - 132,100.00 in local currency.