Demand & Integrated Marketing Specialist

JR United Kingdom; Peterborough; Remote; GBP 45,000 - 65,000; Full time

Job summary

A leading global industrial manufacturing business is seeking a Demand & Integrated Marketing Specialist for a 12-month contract based in Peterborough, UK. The role involves creating and implementing demand generation programs and managing global campaign strategies, with opportunities to collaborate with innovative teams. Candidates should have 7+ years of marketing experience, strong analytical skills, and a background in project management.

Qualifications

• 7+ years of experience in marketing.
• Experience in creative brief writing, project, and stakeholder management.
• Proven analytical skills with tools.

Responsibilities

• Develop integrated marketing programs for different targets.
• Deliver email campaign strategies.
• Collaborate with global and regional teams.

Skills

Project management

Analytical skills

Education

7+ years of experience in marketing

Tools

Salesforce

Adobe/Google Analytics

Eloqua

Job description

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Demand & Integrated Marketing Specialist, Peterborough

Client: ECS Resource Group

Location: Peterborough, United Kingdom

Job Category: Other

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EU work permit required:

Yes

Job Views: 4

Posted: 26.06.2025

Expiry Date: 10.08.2025

Job Description:

Global Demand & Integrated Marketing Specialist

Contract: 12 months initially

Location: UK, remote (occasional travel to Berkshire)

Hours: UK hours, but flexible to work US time zones

I am recruiting for my organization, a global industrial manufacturing business. Looking for an Integrated and Demand Marketing Specialist. This is an exciting opportunity to collaborate with some of the most innovative and diverse people around the world.

You will make an impact by co-creating and implementing demand generation programs, building end-to-end integrated programs, and managing global campaign strategies.

Key Responsibilities:

• Develop end-to-end integrated marketing programs for end-users, channel partners, and sales teams to drive targets across the marketing funnel.
• Deliver end-user email campaign strategies, including targeted content creation and lead nurturing programs.
• Work with the global paid media team to create paid search and social strategies, including messaging, images, CTA, and landing pages to provide an ideal customer journey and reach KPIs.
• Serve as a trusted advisor to the division team, translating business needs into communication briefs for internal and external creative teams.
• Drive project success through planning, timeline management, and stakeholder engagement, including global and regional leaders.
• Lead global reporting for top 12 countries, ensuring timely updates on key metrics.
• Support integrated campaign performance reviews and share learnings.
• Collaborate with regional teams to align activation plans with global KPIs.

Qualifications:

• 7+ years of experience in marketing.
• Experience in creative brief writing, project, and stakeholder management.
• Proven analytical skills with tools like Salesforce, Adobe/Google Analytics; Eloqua experience is a plus.