CRM Manager - Global Fashion

TN United Kingdom; London; On-site; GBP 40,000 - 70,000; Full time

Job summary

An established industry player is on the lookout for a dynamic CRM Manager to enhance their CRM strategy within a vibrant London team. This pivotal role involves leading campaign optimization, managing a dedicated team, and ensuring best practices across the organization. With a focus on data-driven insights and stakeholder relationships, you will play a crucial part in driving customer engagement and retention. If you thrive in fast-paced environments and have a passion for fashion, this opportunity is perfect for you.

Qualifications

• Proven experience managing CRM campaigns and markets.
• Technical expertise in optimizing CRM strategies.

Responsibilities

• Lead CRM campaign optimization with a hands-on approach.
• Manage a team of 4 and oversee CRM functions from acquisition to retention.

Skills

CRM campaign management

CRM campaign optimization

Leadership

Stakeholder management

Data analysis

Job description

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CRM Manager - Fashion Business, London

Our client, a global fashion business, is seeking a CRM Manager to join their busy London team. The role focuses on optimizing the current CRM strategy and ensuring best practices across the organization.

Responsibilities include:

1. Leading CRM campaign optimization with a hands-on, technical approach.
2. Presenting clear insights and managing large-scale CRM campaigns across markets.
3. Managing a team of 4 direct reports.
4. Aligning and owning the CRM function from acquisition to retention.
5. Focusing on data-driven segmentation and automation, analyzing performance daily.
6. Optimizing current CRM ESPs and leading the upcoming CRM platform launch.
7. Managing agencies and stakeholder relationships at all levels.

Qualifications and Skills:

• Experience in managing CRM campaigns and markets.
• Technical expertise in CRM campaign optimization.
• Strong leadership and stakeholder management skills.
• Ability to work effectively in fast-paced, changing environments.