CRM-Driven Student Recruitment Specialist

University of Salford (Personnel); Salford; On-site; GBP 36,000 - 48,000; Full time

Benefits offered by this job

Competitive salary

32 days leave + bank holidays + extra

Professional development

Wellbeing support

Employee portal benefits (MySalford)

Discounts

Team Salford

Job summary

University of Salford seeks a Senior Student Recruitment Officer (CRM) to lead applicant and enquirer communications via the CRM platform, delivering a personalised journey from initial enquiry to enrolment.

You will work with Marketing, Recruitment and Admissions to drive data-driven improvement in recruitment and conversion through technical expertise, data insight and stakeholder engagement.

Responsibilities

• Lead the delivery of applicant and enquirer communication plans through our CRM system.
• Act as a CRM subject matter expert, supporting system development, user training and adoption across teams.
• Analyse engagement and campaign performance data to inform recruitment and conversion strategies.
• Ensure robust data quality, compliance and data protection practices across CRM activity.
• Support recruitment activity including enquiries, events, interviews, Confirmation and Clearing.

Job description

University of Salford seeks a Senior Student Recruitment Officer (CRM) to lead applicant and enquirer communications via the CRM platform, delivering a personalised journey from initial enquiry to enrolment.

You will work with Marketing, Recruitment and Admissions to drive data-driven improvement in recruitment and conversion through technical expertise, data insight and stakeholder engagement.