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University of Salford seeks a Senior Student Recruitment Officer (CRM) to lead applicant and enquirer communications via the CRM platform, delivering a personalised journey from initial enquiry to enrolment.
You will work with Marketing, Recruitment and Admissions to drive data-driven improvement in recruitment and conversion through technical expertise, data insight and stakeholder engagement.
The Directorate of Marketing, Student Recruitment and Admissions is newly established directorate creating a strong and cohesive structure that brings together colleagues in admissions, applicant experience and enquiries, UK student recruitment, widening participation and marketing and digital creation, to ensure an excellent applicant experience and to support and deliver the University's brand and reputation strategies.
We're looking for an experienced and proactive CRM professional to play a key role in shaping the applicant and enquirer journey at the University of Salford. As our Senior Student Recruitment Officer (CRM), you will lead the implementation and management of applicant and enquirer communications through our CRM platform, helping to deliver a seamless, personalised experience from initial enquiry through to enrolment. Working closely with colleagues across Marketing, Recruitment and Admissions, you'll combine technical expertise, data insight and stakeholder engagement to drive continuous improvement in our recruitment and conversion activity. This is an excellent opportunity for someone with strong CRM experience, outstanding organisational skills and a passion for customer engagement to make a real impact within a dynamic and collaborative team.