Commercial Manager - Event Sponsorship

JR United Kingdom; Birmingham; On-site; GBP 50,000 - 60,000; Full time

Job summary

A leading company in the events sector is seeking a Commercial Manager for their Birmingham office, focusing on sponsorship and sales. The successful candidate will have a proven track record in high-value B2B solution sales and experience in managing sales strategy, operations, and client relationships. This role offers a competitive base salary and an opportunity to play a pivotal role in their sales team as the business grows.

Qualifications

• 5+ years in a commercial role at a B2B events/media business.
• Proven track record of meeting commercial targets.
• Experience in selling live events and digital products.

Responsibilities

• Review and implement a structured sales strategy.
• Personally deliver on sales KPIs and account management.
• Manage key accounts and support client objectives.

Skills

Sales strategy and operations

Sales management

Commercial analysis

Client management

Sales marketing

Job description

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Commercial Manager - Event Sponsorship, Birmingham

Client: Media Search Inc.

Location: Birmingham, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

3

Posted:

10.06.2025

Expiry Date:

25.07.2025

Job Description:

Commercial Manager – Sponsorship (Conference Background)

Remote – UK

Base Up to 55,000+ OTE £100k

Key responsibilities:

• Sales strategy and operations: To review and implement a structured sales strategy and approaches that support sales performance, and that is reproducible across a sales team as the business grows.
• Sales management: To personally deliver on sales KPIs related to sales activity, sales revenue, and account management.
• Product conception and delivery: To represent our clients in internal discussions, strengthening the commercial performance of our products.
• Direct sales: To personally lead out sales campaigns.
• Client management: To manage or oversee the management of key accounts and ensure that client objectives are documented and managed. Oversee the process for managing client rebook meetings.
• Commercial analysis: To analyse vendor marketplaces, categorise companies, and research new sales leads.
• Sales marketing: To work with our production, content, and marketing team to design and implement a new sales marketing strategy, leveraging business intelligence generated across the team.

Candidate Profile:

• Experience: 5+ years in a commercial role at a B2B events/media business, with high-value B2B solution sales experience.
• Performance: Proven track record of meeting commercial targets and perceived as a high performer.
• Product sales experience: Experience selling live events, digital products, sponsorships, and exhibition booths.
• Sales knowledge: Understanding of sales styles and techniques, with experience in training sales professionals a plus.
• Strategy: Experience building and executing sales plans and contributing to business strategy.