Commercial Manager - Event Sponsorship

JR United Kingdom; Northampton; Remote; GBP 55,000 - 100,000; Full time

Job summary

A leading company in the event sponsorship industry is seeking a Commercial Manager to drive sales and manage client accounts in Northampton. This role requires a proven track record in B2B events and excellent client relationship management skills. The successful candidate will be responsible for evaluating sales strategies and leading direct sales campaigns in a fast-paced environment.

Qualifications

• 5+ years in a commercial role within a B2B events/media business.
• Proven track record of meeting sales targets.
• Experience selling live events and digital products.

Responsibilities

• Review and implement a structured sales strategy.
• Deliver on sales KPIs and manage key accounts.
• Collaborate with marketing to develop a sales strategy.

Skills

Sales strategy

Client management

Commercial analysis

Performance tracking

Sales knowledge

Job description

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Commercial Manager - Event Sponsorship, Northampton

Client: Media Search Inc.

Location: Northampton, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

3

Posted:

10.06.2025

Expiry Date:

25.07.2025

Job Description:

Commercial Manager – Sponsorship (Conference Background)

Remote – UK

Base Up to 55,000+ OTE £100k

Key responsibilities:

• Sales strategy and operations: To review and implement a structured sales strategy that supports sales performance and is reproducible across the sales team as the business grows.
• Sales management: To personally deliver on sales KPIs related to activity, revenue, and account management.
• Product conception and delivery: To represent our clients in internal discussions, enhancing the commercial performance of our products.
• Direct sales: To lead sales campaigns directly.
• Client management: To oversee management of key accounts, ensuring objectives are documented and met, including rebook meetings.
• Commercial analysis: To analyze vendor marketplaces, categorize companies, and research new leads.
• Sales marketing: To collaborate with production, content, and marketing teams to develop and implement a sales marketing strategy using business intelligence.

Candidate Profile:

• Experience: 5+ years in a commercial role within a B2B events/media business, with high-value B2B solution sales experience.
• Performance: Proven track record of meeting targets and recognized as a high performer.
• Product experience: Experience selling live events, digital products like webinars/reports, and large B2B events including sponsorship and exhibition booths.
• Sales knowledge: Understanding various selling styles and techniques, experience in training sales teams.
• Strategy: Experience in creating and executing sales plans, contributing to business and product strategy.