Campaign Insights Specialist - Data-Driven Marketing

The Boots Company PLC; Nottingham; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading retail company in Nottingham is seeking a Campaign Insights Analyst to join the Customer Marketing & Loyalty team. The role involves analyzing data to drive actionable insights, building targeted marketing campaigns, and collaborating with various teams to enhance customer outcomes. Candidates should possess strong quantitative skills, excellent communication abilities, and experience in relevant tools such as SQL and PowerBI. This position offers a competitive salary and comprehensive benefits including retirement savings, employee discounts, and flexible benefits.

Benefits

Boots Retirement Savings Plan

Discretionary annual bonus

Generous employee discounts

Enhanced maternity/paternity/adoption leave pay

Flexible benefits scheme

Access to 24/7 Employee Assistance Programme

Qualifications

• Experience in a quantitative field such as Maths, Physics, Geography, or Psychology.
• Ability to translate business questions into analytical problems.
• Experience in presenting complex results to less technical audiences.

Responsibilities

• Analyze data to identify the optimum audiences for marketing campaigns.
• Build targeted campaign selections and analyze results.
• Collaborate with teams to improve outcomes for customers.

Skills

Numerate and logical thinking

Excellent verbal and written communication

Attention to detail

Ability to organize workload

Confidence and rapport building

Education

Degree with strong quantitative elements

Tools

PowerBI

SQL

R

Python

Job description

A leading retail company in Nottingham is seeking a Campaign Insights Analyst to join the Customer Marketing & Loyalty team. The role involves analyzing data to drive actionable insights, building targeted marketing campaigns, and collaborating with various teams to enhance customer outcomes. Candidates should possess strong quantitative skills, excellent communication abilities, and experience in relevant tools such as SQL and PowerBI. This position offers a competitive salary and comprehensive benefits including retirement savings, employee discounts, and flexible benefits.