Banking Product & Solution Marketing Manager

JR United Kingdom; London; On-site; GBP 50,000 - 90,000; Full time

Job summary

An established industry player is seeking a dynamic Banking Product & Solution Marketing Manager to enhance its mission across verticals. This role involves leading product marketing efforts, collaborating with various teams to align strategies, and ensuring that the right products reach the right audiences. The ideal candidate will have a strong background in B2B product marketing within the banking sector, with the ability to drive impactful go-to-market strategies. Join a motivated team that values diversity and innovation, and make a significant impact in the fintech space.

Qualifications

• 5+ years of B2B product marketing experience in banking or platform solutions.
• Strong understanding of technology landscape and market insights.

Responsibilities

• Lead product marketing for banking, collaborating with sales and product teams.
• Develop Go-To-Market strategies and create sales support materials.

Skills

B2B Product Marketing

Market Analysis

Go-To-Market Strategy

Customer Insights

Communication Skills

Job description

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Banking Product & Solution Marketing Manager, London

Client: FintechOS

Location: London, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views: 4

Posted: 08.05.2025

Expiry Date: 22.06.2025

Job Description:

Who we are in a nutshell

We are FintechOS, the global leader in fintech enablement, aiming to make fintech innovation accessible to every company. Our platform simplifies and accelerates the launch, servicing, and expansion of financial products, enabling businesses to realize value up to ten times faster than traditional methods. With FintechOS, banks, insurance providers, and other firms can deploy new financial solutions in as little as 12 weeks.

About the role

We seek an experienced product marketer to expand FintechOS’s mission across verticals and use cases. You will lead product marketing for the banking practice, collaborating with marketing and sales teams to share insights, align strategies, and ensure the right products reach the right audiences. You will also work with Product teams to align our roadmap with evolving customer needs.

What you'll be doing:

• Develop a deep understanding of our banking customers’ challenges, market dynamics, vertical markets, and competition in regions where FintechOS operates.
• Lead interactions with analysts, including briefings and inquiries.
• Define high-impact use cases, target segments, ideal customer profiles, buyer personas, and value propositions to create repeatable sales and marketing strategies.
• Validate hypotheses through customer interviews, data analysis, and testing.
• Create Go-To-Market strategies and plans, collaborating with regional marketing directors, sales, pre-sales, professional services, and product management.
• Develop materials and tools to support sales efforts, including whitepapers, presentations, guides, videos, case studies, blog posts, e-books, infographics, webinars, and datasheets.
• Work with sales and product teams to explore new market segments, scenarios, use cases, and influence product roadmap decisions.

What you’ll have:

• 5+ years of relevant B2B product marketing experience within the banking industry or platform solution marketing.
• Experience in positioning, messaging, and marketing complex platform products.
• Understanding of the technology landscape, leveraging market, customer, and competitive insights.
• Ability to drive product launches and formulate B2B go-to-market strategies.
• A strategic yet pragmatic mindset, capable of managing multiple projects with flexibility and creativity.
• Strong communication and interpersonal skills, with a team-oriented approach.

Our culture

• We are a motivated team tackling significant technical challenges in one of the world’s largest industries, with the potential to impact hundreds of millions globally.
• We value diversity and inclusion, fostering an environment where talented individuals from all backgrounds can thrive.

Quick Facts

• Venture-backed, with co-headquarters in New York and London.
• Serving international clients across North America and Europe.
• Partners include Deloitte, EY, PWC, and other consulting and systems integration firms.