B2B Performance Marketing Lead - Build Marketing Function (Hybrid)

Logic Resourcing; Stoke-on-Trent; Hybrid; GBP 28,000 - 55,000; Full time

Benefits offered by this job

Hybrid working

Early finish on Fridays

Growth opportunity

Job summary

Logic Resourcing is seeking a hands-on B2B performance marketer to shape a new in-house function. You will own paid lead generation, manage LinkedIn and Google Ads, and report on cost per enquiry while aligning with sales. The role offers hybrid work with two days at home and an early finish on Fridays.

You’ll also work on SEO, landing pages, and the company’s organic LinkedIn presence, creating credible content for a technical audience across the UK.

Qualifications

• Experience with B2B paid lead generation.
• Experience with campaigns on LinkedIn and Google Ads.
• Ability to build and optimise campaigns and budgets.
• Experience in SEO and landing page optimization.

Responsibilities

• Lead generation through paid channels and campaign management.
• Manage LinkedIn Ads and Google Ads from setup to optimisation.
• Track conversions across GTM and ad platforms and report metrics.
• Collaborate with sales to align lead quality with campaigns.
• Improve SEO, landing pages, and build organic LinkedIn presence.
• Create credible content for a technical B2B audience.

Skills

LinkedIn Ads

Google Ads

SEO

Lead generation

B2B marketing

Campaign optimization

Tools

Google Tag Manager

Job description

Logic Resourcing is seeking a hands-on B2B performance marketer to shape a new in-house function. You will own paid lead generation, manage LinkedIn and Google Ads, and report on cost per enquiry while aligning with sales. The role offers hybrid work with two days at home and an early finish on Fridays.

You’ll also work on SEO, landing pages, and the company’s organic LinkedIn presence, creating credible content for a technical audience across the UK.