B2B Content Strategist - AI-Driven Storytelling

Anderson Scott Solutions Ltd; Wolverhampton; Hybride; GBP 40 000 - 45 000; Plein temps

Avantages offerts par ce poste

Private health insurance

Death in Service benefit

Employee Assistance Programme

Annual leave with incremental days

Learning and development opportunities

Hybrid/remote flexibility

Résumé du poste

Anderson Scott Solutions Ltd is seeking a Marketing Content Manager for B2B technology Marketing. Hybrid/Remote role with a salary of £40-45,000, permanent employment.

You will develop content across channels, interview customers and industry specialists, translate complex technology into engaging content, and explore how AI can improve content creation and delivery. You will work with the marketing team to support campaigns and generate new business opportunities.

Qualifications

• Minimum five years in a B2B content marketing role.
• Experience creating content for technology/software/industrial B2B sectors.
• Experience with SEO and content optimisation.
• Experience managing website content with CMS.
• Excellent writing, editing and proofreading.
• Ability to translate technical topics into clear content.
• Strong organisational skills and ability to manage deadlines.
• Collaborative with cross-team partners.

Responsabilités

• Create engaging thought leadership articles, blogs, scripts and resources.
• Update website content and landing pages with design team.
• Develop email, events and social content to support campaigns.
• Work with SEO to improve visibility and discoverability.
• Interview colleagues and customers to uncover stories.
• Coordinate AI-focused video content series.
• Develop customer success stories and video case studies.
• Repurpose content to maximize reach.
• Collaborate with campaign managers to align content with objectives.

Connaissances

B2B content marketing

Writing and editing

SEO/ccontent optimisation

CMS management

Interviewing stakeholders

Project management

Collaborative teamwork

Outils

Content Management System

SEO tools

Description du poste

Anderson Scott Solutions Ltd is seeking a Marketing Content Manager for B2B technology Marketing. Hybrid/Remote role with a salary of £40-45,000, permanent employment.

You will develop content across channels, interview customers and industry specialists, translate complex technology into engaging content, and explore how AI can improve content creation and delivery. You will work with the marketing team to support campaigns and generate new business opportunities.