Area Sales Manager

Tructyre; West Midlands; Hybrid; GBP 32,000 - 50,000; Full time

Benefits offered by this job

Company car

Additional holiday days for long time

Pension Scheme matched contributions 4

Life Insurance

Enhanced Maternity & Paternity pay

Company Sick Pay Scheme

Refer & Earn Programme

Employee Assistance Programme

Job summary

Tructyre is seeking an Area Sales Manager for the Midlands with regular travel. The role is field-based, either working from home or visiting customers to build relationships and generate new business opportunities.

You will report to the National Sales Manager, service new and existing customers, and maintain CRM records while achieving sales targets in a dynamic fleet services environment. The position includes a company car and benefits package.

Qualifications

• Proven track record in hitting sales targets in a B2B environment.
• Experience with value-based selling and solution selling.
• Technical knowledge of tyres or related fleet-services is preferred.
• Background in service sales is an advantage.

Responsibilities

• Identify new business opportunities within the Midlands region.
• Explain the service business model and demonstrate value to customers.
• Hit monthly, quarterly and annual sales targets and KPIs.
• Maintain and utilise CRM systems and sales tools for forecasting and reporting.
• Collaborate with regional operations and admin teams to optimise customer experience.

Skills

B2B sales

Value-based selling

Tyre industry knowledge

CRM systems

Tools

CRM software

Job description

Leicester Area – regular travel will be required

Full Time, permanent 37.5 hours per week

Tructyre has an exciting opportunity for an Area Sales Manager to join our team based around the Midlands area. You will be looking to join a business that values its people and provides support and opportunities to help our colleagues succeed.

Reporting to our National Sales Manager, you will join a well-established commercial team to service new and existing customers. As an Area Sales Manager, you will be the main point of contact for your key customers. Your role will largely be field based either working remotely from home or building relationships with new and existing customers to identify new business opportunities in your region.

Responsibilities as an Area Sales Manager:

• To identify new business opportunities within the area and prioritise securing the business which gives the greatest return for the business for the time available to invest
• Ensure that the service business model is explained in full to the customer base, ensuring the value proposition is understood by the customer and that a high proportion start to switch to this model
• Ensure fleet checks are completed to aid the sales process and value proposition creation
• To achieve agreed monthly, quarterly and annual targets and KPI’s
• To ensure all quotations are issued in accordance with the authorised Pricing Levels
• Utilisation of relevant CRM systems or similar sales tools
• To provide insight and feedback to the Regional Sales Manager regarding the customer base, market, and competitors
• To work closely and collaboratively with the wholesale/drop off parts of the business
• To monitor and manage the debt and debt profiles of the customer base, ensuring that levels do not exceed the credit limits and ageing is according to the terms and conditions of sale
• Work collaboratively with regional operations and administration teams to ensure maximum Customer contact and experience.

Requirements as an Area Sales Manager:

• Previous B2B sales experience and a proven record of achieving and exceeding sales targets within a sales role is essential
• Must have experience in value-based selling
• Technical and sales knowledge or tyre industry background preferred
• Previous service sales background would be advantageous

Benefits as an Area Sales Manager:

• Company car
• Additional holiday days for long service
• Pension Scheme matched contributions up to 4.5% of basic salary
• Life Insurance
• Enhanced Maternity & Paternity pay
• Company Sick Pay Scheme
• Refer & Earn Programme
• Employee Assistance Programme

About Us

Tructyre’s mission is to eliminate tyre-related risks for Britain’s fleet of trucks, trailers, buses, and coaches. We do this by quickly fitting tyres, proactively preventing issues to enhance uptime and save money, and stepping in with urgent solutions when needed. De-risking isn’t just about tyres; it’s about making fleet management safer and more efficient, ensuring that tyres are one less worry for operators. We de-risk Britain’s fleets, keeping customers operational and cost-effective.