Advertising Strategist

Net Natives Inc; Lewes; On-site; GBP 30,000 - 35,000; Full time

Job summary

A leading marketing agency in the United Kingdom is looking for an Advertising Strategist to define target audiences and design data-driven advertising strategies. Responsibilities include managing multi-channel campaigns and building strong client partnerships. The ideal candidate has strong analytical skills, excellent communication abilities, and hands-on experience in digital advertising. This role offers opportunities for professional growth within a supportive and innovative culture.

Benefits

World-class training opportunities

Access to innovative AI platform

Supportive company culture

Qualifications

• Proven ability to interpret data and translate into strategy.
• Comfortable presenting to clients virtually and in person.
• Ability to manage complex projects across multiple teams.

Responsibilities

• Define and refine target audiences through analysis.
• Design and own advertising strategies for client growth.
• Manage multi-channel campaigns and collaborate effectively.
• Build strong relationships with clients and provide guidance.
• Monitor performance KPIs and present campaign recommendations.

Skills

Strong analytical skills

Excellent communication skills

Project management

Hands-on experience in building ads

Knowledge of digital trends

Education

Bachelor's degree or equivalent

Tools

CRM systems

Email marketing software

Analytics tools

Job description

Overview

We are Net Natives. Since 2008 Net Natives have been dedicated to connecting US and UK universities with their future students through creativity, data and technology. Our proprietary AI-powered advertising platform, Akero, predicts and automates student advertising whilst connecting advertising to enrolment. Our vision is to create opportunity by connecting our partners with every potential student. Our mission is to set the standard for student marketing excellence, fuelling growth across the full student lifecycle. By living our ABC Values - Accountable, Brave and Curious - we’ve built a people-first culture where your voice is heard, your growth is supported and your success is celebrated.

The Role

Advertising Strategist

Salary £30-£35,000

Responsibilities

• Strategic Vision: Define and refine target audiences across multiple global markets by conducting deep-dive analysis of demographics, market trends, and competitor activities.
• Ownership & Growth: Design and own comprehensive, data-driven advertising strategies that meet and exceed our client universities\' enrollment and growth objectives.
• Collaborative Leadership: Manage and lead multi-channel campaigns, coordinating effectively across different time zones. Collaborate with cross-functional internal teams (designers, copywriters, biddable media specialists) to develop engaging, market-leading campaigns.
• Client Partnership: Serve as a primary point of contact for clients, building strong relationships, providing strategic guidance on content alignment, and proactively identifying account growth opportunities.
• Insight-Driven Optimisation: Monitor core performance KPIs, produce clear, concise performance reports, and present actionable, insight-led campaign recommendations to drive growth and improvement.

What are we looking for?

• Strong analytical skills with a proven ability to interpret data and translate it into clear, actionable strategy.
• Excellent communication, presentation, and relationship-building skills. Comfortable presenting confidently to clients (virtually and in person).
• Demonstrated ability to manage complex projects and collaborate effectively across multiple teams and time zones.
• Hands-on experience in building ads on search or social channels.
• Up-to-date knowledge of digital trends.
• Bachelor\'s degree or equivalent.

Desirable

• Understanding of the university landscape, including courses, programs, and admissions processes.
• Proficiency in using key marketing tools and platforms (CRM, email marketing software, analytics tools).

Recruitment process

To be considered for the role, please submit the following:

1. Your CV.
2. A Brief Video: A short video (no more than 90 seconds) telling us why you are the perfect fit for this role and what excites you about the world of Advertising.

We aim to keep our process clear and efficient:

Video Review: On receipt of your CV, you will be sent instructions on where to send your video. We will then review your video and CV.

Phone Screening: Successful candidates of the CV and video screening will be invited for a brief conversation with the Hiring Manager to discuss your background and motivations.

Task Assignment: If you progress past the phone screen, we will send you a task to complete.

Final Interview: The last stage involves a formal interview where you\'ll meet the team, present your task and discuss your skills and potential in more detail.

Why Join Us?

• Be part of a pioneering agency shaping the future of student marketing
• Access world-class training and progression opportunities
• Work with an award-winning AI platform, Akero
• Thrive in a supportive, innovative, people-first culture

Ready to master the core elements of effective digital advertising? Apply today and start your journey with a global team!