Mobile Growth Manager - Braze CRM (Remote EU)

Jobgether; France; Remote; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Remote work in Europe

International team

Knowledge sharing

Career development

Job summary

Jobgether, on behalf of a partner company, is seeking a Mobile Growth Manager – CRM (Braze) based in France to drive CRM strategies and lifecycle marketing across a diverse mobile app portfolio. You will leverage Braze, analytics tools, and HTML-driven templates to create personalized, behavior-based campaigns.

You will design experiments, segment audiences, and collaborate with data teams to translate insights into measurable improvements in engagement, retention, and growth across devices and

Qualifications

• 2+ years of experience using Braze, Customer.io, Iterable, or a comparable CRM automation platform with planning, building and launching campaigns.
• Experience with A/B testing and experimentation across digital marketing channels and data-driven improvements.
• Proficiency with mobile analytics and reporting tools (Amplitude, Mixpanel, Looker, or similar).
• Strong analytical, data-driven mindset and understanding of growth metrics and performance measurement.
• Experience in campaign personalization, audience segmentation, and automated lifecycle communications.
• Familiarity with HTML and troubleshooting email templates across devices and clients.
• Understanding of user psychology and factors influencing engagement and retention in mobile apps.
• Results-oriented mindset with ability to translate insights into marketing actions.

Responsibilities

• Plan, implement, and optimize CRM campaigns with Braze focusing on segmentation and personalized engagement.
• Build dynamic, behavior-based campaigns and lifecycle journeys using Liquid.
• Manage and optimize custom attributes in Braze for audience targeting and relevance.
• Collaborate with data analytics teams to translate behavioral insights into CRM strategies.
• Develop, test, and refine HTML in Braze templates for consistent layouts across devices.
• Design and execute A/B tests across CRM campaigns and apply learnings to improve metrics.
• Monitor campaign performance using mobile analytics platforms and share actionable recommendations.
• Provide technical guidance and training on Braze capabilities and integrations with other tools.
• Apply user psychology to craft lifecycle communications that drive growth.

Skills

Braze expertise

Lifecycle marketing

A/B testing

Data-driven analytics

HTML in Braze templates

Team collaboration

English communication

Tools

Braze

Customer.io

Iterable

Job description

Jobgether, on behalf of a partner company, is seeking a Mobile Growth Manager – CRM (Braze) based in France to drive CRM strategies and lifecycle marketing across a diverse mobile app portfolio. You will leverage Braze, analytics tools, and HTML-driven templates to create personalized, behavior-based campaigns.

You will design experiments, segment audiences, and collaborate with data teams to translate insights into measurable improvements in engagement, retention, and growth across devices and