Marketing Manager France

Arrow ECS France

Courbevoie

Sur place

EUR 70 000 - 100 000

Plein temps

Il y a 5 jours
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Résumé du poste

Arrow ECS France is seeking a Marketing Manager to lead the France marketing plan and execution, driving awareness, partner engagement, and revenue growth within IT distribution. You will shape programs, manage budgets, and coordinate with vendors and regional teams.

The role requires 8+ years in IT marketing with strong channel experience and proficiency in CRM/marketing automation. Fluent in French and English, the candidate will lead a small team and collaborate across sales and global

Qualifications

  • Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
  • 8+ years of marketing experience in IT distribution or channel environment, with at least 3 years in a management role.
  • Strong knowledge of channel ecosystems, vendor programs, and MDF management.
  • Excellent communication, negotiation, and stakeholder management skills.
  • Proficiency in CRM, marketing automation, and analytics tools.
  • Fluent in French and English.

Responsabilités

  • Define and implement the country marketing plan aligned with EMEA and global guidelines.
  • Drive the development of annual vendor marketing plans (incl budget and KPIs); Work closely with vendors and teams involved in marketing plans.
  • Manage and ensure smooth execution of marketing programs/initiatives, including online & offline tactics, targeting channel partners and end customers.
  • Design and organize Arrow events (external & internal), ensure Arrow presence during trade shows and exhibitions organized by third party.
  • Budget management; manage vendor marketing budgets and activities.
  • Ensure vendor marketing plans are implemented and the program is completed on time and within budget; adjust strategies as needed.
  • Ensure MDF is executed upon; propose Arrow-designed programs to get incremental funding from vendors.
  • Lead and manage a team of marketing professionals; coordinate with vendor managers.

Connaissances

Marketing strategy
Channel marketing
Vendor programs
MDF management
CRM & marketing automation
Analytics & ROI tracking
French & English

Formation

Bachelor's degree in Marketing, Business, or related field
MBA preferred

Outils

CRM systems
Marketing automation tools
Analytics tools

Description du poste

Position

Marketing Manager France

Job Description

Arrow Enterprise Computing Solutions (ECS), a part of Arrow Electronics, brings innovative IT solutions to market to solve complex business challenges. We deliver value-added distribution, business consulting and channel enablement services to leading technology manufacturers and their channel partners. We help businesses grow faster, operate efficiently, and transform in a dynamic market (more information through this link : https://www.arrow.com/globalecs/).

Role Overview

The Marketing Manager will lead the marketing plan and execution for Arrow ECS France, driving Arrow ECS awareness, partner engagement, and revenue growth through innovative marketing programs. This role requires strong leadership skills and hands‑on experience in IT distribution and channel ecosystems.

Key Responsibilities
  • Manage and execute marketing programs:
  • Define and implement the country marketing plan aligned with EMEA and global guidelines.
  • Drive the development of annual vendor marketing plans (incl budget and KPIs); Work closely with vendors and any teams involved in marketing plans
  • Manage and ensure smooth execution of marketing programs/initiatives, including online & offline marketing tactics, targeting channel partners and end customers
  • Design and organize Arrow events (external & internal), ensure Arrow presence during trade shows and exhibitions organized by third party
  • Budget management
  • Manage and reconcile vendor marketing budgets and activities
  • Ensure that vendor marketing plans are implemented and program is completed on time and within budget; recommend or redirect strategies as needed
  • Ensure earned MDF is executed upon; propose Arrow-designed programs to get incremental funding from vendors
  • Team management
  • Lead and manage a team of marketing professionals and coordinate with vendor managers.
  • Is accountable for the performance and results of a team within own discipline or function
  • Adapts departmental plans and priorities to address resource and operational challenges
  • Foster collaboration across sales, vendor management, and EMEA/global marketing teams.
  • Analytics & Reporting
  • Track campaign performance, ROI, and market trends to optimize strategies.
  • Prepare regular reports for France leadership.
Qualifications
  • Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
  • 8+ years of marketing experience in IT distribution or channel environment, with at least 3 years in a management role.
  • Strong knowledge of channel ecosystems, vendor programs, and MDF management.
  • Excellent communication, negotiation, and stakeholder management skills.
  • Proficiency in CRM, marketing automation, and analytics tools.
  • Fluent in French and English.

Arrow is an equal opportunity employer and is committed to create a diverse working environment by providing equal employment opportunity for all qualified persons.

Location

FR-Courbevoie, France (Rue du Général Audran)

Time Type

Full time

Job Category

Product & Supplier Management

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