Global Client Communications & Journeys Leader

cc; Neuilly-sur-Seine; Sur place; EUR 150 000 - 210 000; Plein temps

Résumé du poste

CHANEL is seeking a Client Communication & Journeys Strategy Manager to define and lead the global vision for client communications and journeys across all touchpoints. You will report to the CRM & Data Director within the Client Experience & Relationships Department and drive a world-class customer experience for a luxury brand.

You will lead a team of about 10 experts, establish governance, collaborate with regions, and push innovation across Email, SMS, Push, and regional channels to support

Qualifications

• Minimum 15 years of experience in Customer Experience, CRM Strategy, Campaign Management or Relationship Marketing.
• Experience leading strategies for Luxury or Beauty brands in a global environment.
• Proven ability to translate insights into impactful communication strategies.
• Experience defining and implementing global customer communication strategies in an international organization.
• Extensive knowledge of multiple communication ecosystems (Email, SMS, Push, messaging apps).

Responsabilités

• Define and own the global client communication strategy across the customer lifecycle.
• Design end-to-end 360° journeys across acquisition, onboarding, engagement and loyalty.
• Lead and develop a team of ~10 professionals.
• Collaborate with global and regional teams to ensure local relevance within a global framework.
• Define KPIs and monitor performance to optimize engagement and business impact.
• Partner with Art Direction, Marketing, Retail, Ebusiness to ensure execution.

Connaissances

Leadership

Strategic planning

Stakeholder management

CRM strategy

Omnichannel strategy

Team development

Data-driven decisions

Customer experience

Outils

Email

SMS

Push notifications

WhatsApp

WeChat

KakaoTalk

Description du poste

CHANEL is seeking a Client Communication & Journeys Strategy Manager to define and lead the global vision for client communications and journeys across all touchpoints. You will report to the CRM & Data Director within the Client Experience & Relationships Department and drive a world-class customer experience for a luxury brand.

You will lead a team of about 10 experts, establish governance, collaborate with regions, and push innovation across Email, SMS, Push, and regional channels to support