Enterprise Field Marketing Lead — Events & Pipeline

Pelico

Paris

Hybrid

EUR 70,000 - 110,000

Full time

27 hours ago

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Benefits offered by this job

Equity

Competitive salary

Hybrid work model

Health coverage

Learning budget

Job summary

Pelico is seeking a hands-on Marketing Events Lead in Paris to own the event growth engine end-to-end, turning field events into a measurable, efficient source of qualified pipeline and customer engagement.

You will manage the event portfolio—from strategy and prioritization to delivery, follow-up, and post-event review—for trade shows, webinars, executive dinners, roundtables, and Pelico-hosted events, aligning Sales and BDRs, controlling budgets, and ensuring reliable lead capture and HubSpot

Qualifications

Must own a multi-format B2B SaaS/tech event portfolio end-to-end: strategy, delivery, follow-up, and review.
Commercial mindset; select events for named audiences and business goals with clear go/no-go trade-offs.
Strong budget and ROI discipline with metrics like cost per MQL and cost per meeting.

Responsibilities

Own the event portfolio from strategy to delivery, follow-up, and post-event review (trade shows, webinars, dinners, roundtables, Pelico-hosted events).
Tie every event to a commercial outcome by defining target accounts, meetings, and pipeline goals; manage timelines and vendor plans.