Cross-Sell Business Development Manager

NewVerus; Lyon; Hybride; EUR 90 000 - 130 000; Plein temps

Résumé du poste

NewVerus is seeking a Cross-Sell Business Development Manager for France or Germany, with remote/hybrid options. You will drive cross-sell opportunities within an established ERP customer base, engaging with senior manufacturing stakeholders and collaborating with ERP sales teams to deliver measurable business outcomes through digital manufacturing and AI-enabled production solutions.

The role combines business development, account management, and solution consulting, requiring fluency in French

Qualifications

• At least five years in B2B software sales, business development, or account management.
• Experience selling into manufacturing, industrial, or production-focused organizations.
• Strong consultative selling and stakeholder management skills.
• Experience with ERP, MES, or digital transformation solutions.

Responsabilités

• Develop cross-sell opportunities from discovery to contract signature.
• Collaborate with local ERP Account Managers and sales teams to win new business.
• Engage C-level and manufacturing leaders, shaping measurable business outcomes.
• Prepare proposals, coordinate demonstrations, and support negotiations.
• Build market intelligence in French or German manufacturing sectors.

Connaissances

B2B software sales

Account management

Consultative selling

Stakeholder management

ERP/MES/Manufacturing software

Fluent English

Outils

Salesforce

HubSpot

Description du poste

Cross‑Sell Business Development Manager – France or Germany

France or Germany | Remote / Hybrid

We are supporting an established international business software organization in the search for Cross‑Sell Business Development Managers to accelerate growth within its existing manufacturing customer installation bases in France and Germany.

This is a highly collaborative commercial role combining business development, account management, and solution consulting. You will identify new opportunities, build relationships with senior manufacturing stakeholders, and help customers improve their operations through digital manufacturing and AI-enabled production solutions.

The Role

You will act as the link between local ERP sales teams and specialist solution experts, developing cross-sell opportunities from initial discovery through to contract signature.

Your responsibilities will include:

Revenue and Pipeline Development

• Deliver cross-sell bookings targets within your market
• Identify opportunities across an established ERP customer base
• Build and manage a strong pipeline of qualified opportunities
• Develop account plans for strategic manufacturing customers
• Manage opportunities from qualification through to closure

Sales Team Collaboration

• Partner with local ERP Account Managers and sales teams
• Educate internal teams on solution capabilities and value propositions
• Support joint customer meetings, discovery sessions, and demonstrations
• Ensure opportunities are tracked through the agreed sales process

Customer Engagement

• Build relationships with C-level, Operations, Production, Manufacturing, and Digital Transformation leaders
• Conduct discovery sessions to understand operational challenges and priorities
• Position solutions around measurable business outcomes, including:
• Increased manufacturing productivity
• Reduced waste and operating costs
• Improved Overall Equipment Effectiveness
• Digitalization of shop-floor processes
• AI-supported production optimization

Sales Execution

• Qualify opportunities and develop compelling business cases
• Coordinate demonstrations and technical resources
• Prepare proposals and commercial offers
• Support or lead customer negotiations
• Maintain accurate pipeline reporting and sales forecasts

Market Development

• Build market intelligence across the French or German manufacturing sector
• Identify high-potential industries, accounts, and reference customers
• Support webinars, customer events, marketing campaigns, and other demand-generation activities

What We Are Looking For

Essential experience:

• At least five years of B2B software sales, business development, or account management experience
• Experience selling into manufacturing, industrial, or production-focused organizations
• A proven ability to manage multiple sales opportunities simultaneously
• Strong consultative selling and stakeholder management skills
• Experience with ERP, MES, manufacturing software, business intelligence, AI, or digital transformation solutions
• Fluent French or German, together with strong English communication skills

Desirable experience:

• Experience within a SaaS or enterprise software environment
• Knowledge of manufacturing processes, Lean Manufacturing, Industry 4.0, MES, APS, BI, or AI-enabled production solutions
• Experience working across channel, indirect, or cross-functional sales structures
• Familiarity with CRM platforms such as Salesforce or HubSpot

Your Strengths

You will be:

• Commercially driven and results-focused
• Entrepreneurial and proactive
• A confident relationship builder
• Comfortable influencing stakeholders without direct authority
• Skilled in opportunity qualification, account planning, negotiation, and value-based selling
• Able to translate manufacturing challenges into clear business cases

This is an excellent opportunity for commercially ambitious software sales professionals who understand manufacturing and want to play a key role in growing the adoption of innovative digital production solutions.

#ManufacturingSoftware #BusinessDevelopment #SoftwareSales