ASO Strategist for Mobile Game Growth

Supercell; Helsinki; Presencial; EUR 55.000 - 85.000; Jornada completa

Descripción de la vacante

Supercell, a leading mobile game developer based in Helsinki, is seeking an experienced ASO Specialist to join the Media & Ops team. You will drive growth by improving app store visibility and downloads for existing titles on Apple App Store and Google Play.

You will design ASO strategies, manage cross-functional projects, conduct A/B tests, and optimize keywords and localization for top markets. Collaboration with the UA team and support for new game launches are key parts of the role.

Formación

• Experience in ASO management within mobile apps/games.
• Knowledge of app store ranking factors and keyword strategies.
• Ability to create and present clear reports and insights.
• Experience with A/B testing and localization for top markets.

Responsabilidades

• Develop and implement ASO strategies to improve visibility and downloads.
• Coordinate projects across creative, product, marketing and other teams.
• Execute A/B tests, document results, and implement best practices.
• Contribute to keyword optimisation and localization for major markets.
• Monitor performance metrics and analyze data for optimisations.
• Support Custom Product Pages and Store Listings with UA teams.
• Assist in launching new games and ongoing optimization.

Conocimientos

ASO algorithms

Keyword optimisation

Data analysis

Reporting

A/B testing

Localization strategy

Collaboration

Creativity

Educación

Marketing or product background

Herramientas

AppRadar

AppTweak

Descripción del empleo

Supercell, a leading mobile game developer based in Helsinki, is seeking an experienced ASO Specialist to join the Media & Ops team. You will drive growth by improving app store visibility and downloads for existing titles on Apple App Store and Google Play.

You will design ASO strategies, manage cross-functional projects, conduct A/B tests, and optimize keywords and localization for top markets. Collaboration with the UA team and support for new game launches are key parts of the role.