D2C Growth Product Manager – Live Games

Brawl Stars; Helsinki; On-site; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Relocation support

Job summary

Supercell, Helsinki-based, is seeking a Product Manager, D2C to own a single game's direct-to-consumer business. You will work inside the game team, partnering with leadership to grow D2C revenue and player engagement, while coordinating with a central platform team for commerce surfaces, payments, and UX improvements.

You’ll influence live ops, monetization, marketing and community efforts to deliver a cohesive D2C strategy that integrates with the game’s lifecycle and content releases.

Qualifications

• Experience managing live game commercial operations: monetization, live ops, or game product management.
• Strong commercial and analytical mindset: owning revenue KPIs, running A/B tests, interpreting cohort data.

Responsibilities

• Build and own the game's D2C Growth Strategy: define targets and map initiatives.
• Be accountable for KPIs driving success: D2C revenue share, conversion, retention.
• Review performance with game leadership and pivot based on data.
• Collaborate with Marketing and Community to grow Store visits and conversions.
• Shape the Store development roadmap with the central Store team.
• Embed D2C thinking into game development and design.
• Write QA plans for Store activations and ensure seamless player experience.

Skills

Live ops monetization

Game economy

Data-driven decisions

Cross-functional coordination

Mobile gaming communities

P&L management

D2C/web store experience

Commercial instincts

Job description

Supercell, Helsinki-based, is seeking a Product Manager, D2C to own a single game's direct-to-consumer business. You will work inside the game team, partnering with leadership to grow D2C revenue and player engagement, while coordinating with a central platform team for commerce surfaces, payments, and UX improvements.

You’ll influence live ops, monetization, marketing and community efforts to deliver a cohesive D2C strategy that integrates with the game’s lifecycle and content releases.