Strategic Key Account Manager - Hybrid (Barcelona)

Sonova; Barcelona; Hybrid; EUR 60,000 - 90,000; Full time

Job summary

Sonova in Barcelona seeks a seasoned Key Account Manager to own and grow a portfolio of strategic customers across Spain. You will build trusted relationships with decision-makers, develop tailored commercial plans, and drive revenue growth within a national scope with regular travel across Spain.

You will collaborate with Sales, Marketing, Finance, Customer Service, Supply Chain, Legal and Audiology to deliver launches and customer initiatives, while leveraging data from Salesforce to

Qualifications

• Around 10 years of sales experience with 3+ years managing key accounts.
• Proven track record in account development, negotiation and long-term relationships.
• Strong budgeting, forecasting and profitability mindset; expert CRM/Office skills; fluent in Catalan, Spanish and English B2.

Responsibilities

• Take full commercial ownership of your key account portfolio, defining account strategies, priorities, and growth plans.
• Identify and develop new business and share-of-wallet opportunities, based on customer needs and profitability.
• Build lasting relationships with key stakeholders, acting as main commercial contact within Sonova.
• Lead commercial negotiations, tenders, pricing agreements, contracts, and customer-specific projects.
• Manage account budgets, forecasts, sales performance, profitability, and commercial investment.
• Coordinate with Sales, Marketing, Finance, Customer Service, Supply Chain, Legal and Audiology to deliver product launches, customer initiatives, and agreed solutions.
• Monitor account performance and opportunities through Salesforce, ensuring reporting and using data to strengthen execution.

Skills

Sales experience

Key account management

Negotiation

Relationship building

Forecasting & budgeting

CRM (Salesforce)

Analytical thinking

English proficiency (B2)

Catalan fluency

Spanish fluency

Education

Master's degree in Sales Management/Key Account Management or Audioprotesista

Tools

Microsoft Office

Salesforce

Job description

Sonova in Barcelona seeks a seasoned Key Account Manager to own and grow a portfolio of strategic customers across Spain. You will build trusted relationships with decision-makers, develop tailored commercial plans, and drive revenue growth within a national scope with regular travel across Spain.

You will collaborate with Sales, Marketing, Finance, Customer Service, Supply Chain, Legal and Audiology to deliver launches and customer initiatives, while leveraging data from Salesforce to