Senior UK Growth Marketing Leader

Factorial HR; Barcelona; On-site; EUR 106,000 - 153,000; Full time

Benefits offered by this job

Private health insurance

Wellhub

Cobee

Language classes

Breakfast in the office and organic果

Food discounts with Nora

Pet Friendly

Job summary

Factorial is seeking a senior Marketing Manager to own and scale the UK Go‑to‑Market engine. You will lead the UK marketing and demand generation strategy across the full funnel, connecting activity to pipeline, MRR, and revenue.

This role involves cross‑functional collaboration with Sales, Partnerships, RevOps, and product marketing to build a scalable growth engine. You’ll manage budgets, test new channels, and drive data‑driven investment decisions to turn UK insights into repeatable programs

Qualifications

• 5+ years of marketing experience in the UK market (B2B SaaS/high-growth).
• Proven ownership of UK marketing or demand generation for the UK market.
• Strong understanding of UK B2B landscape and go-to-market dynamics.
• Experience building full-funnel, multi-channel demand generation.
• Experience with paid media, CRM/lifecycle, inbound/outbound, ABM, events, content.
• Experience managing budgets, agencies, and external partners.
• Strong commercial mindset linking marketing to pipeline and revenue.
• Excellent stakeholder management and communication; strong public speaking.

Responsibilities

• Own the UK marketing and demand generation strategy aligned to pipeline, MRR, and revenue.
• Build and execute an integrated multi-channel marketing plan across paid, CRM, inbound, outbound, ABM, events, content, partnerships.
• Develop campaigns around priority ICP segments, industries, accounts, products, and commercial priorities.
• Collaborate with Sales/BDR to generate and accelerate pipeline.
• Own UK events, webinars, and market activation strategy.

Skills

UK marketing experience

B2B SaaS marketing

Demand generation

Multi‑channel campaigns

Budget management

Stakeholder communication

Public speaking

English fluency

Job description

Factorial is seeking a senior Marketing Manager to own and scale the UK Go‑to‑Market engine. You will lead the UK marketing and demand generation strategy across the full funnel, connecting activity to pipeline, MRR, and revenue.

This role involves cross‑functional collaboration with Sales, Partnerships, RevOps, and product marketing to build a scalable growth engine. You’ll manage budgets, test new channels, and drive data‑driven investment decisions to turn UK insights into repeatable programs