Sales Manager - Spain

CUBRO; Madrid; Hybride; EUR 60 000 - 90 000; Plein temps

Avantages offerts par ce poste

Competitive package

Flexible hours

Close mentorship

Collaborative culture

Résumé du poste

A design-driven scale-up in Spain seeks a Sales Manager to lead and advance their sales team. The role emphasizes operational excellence and coaching, requiring 3+ years of experience in leading commercial teams. Additionally, proficiency in CRM systems, particularly HubSpot, is crucial. Candidates should have an operational mindset, focusing on both strategy and execution while promoting a culture of collaboration and continuous improvement. The position offers hybrid work and competitive compensation.

Qualifications

• 3+ years leading a commercial team in B2B/B2C contexts.
• Proven track record in building structured sales processes.
• Excellent coach with strong feedback skills.
• Excellent coach with 1:1s, role plays and performance management.
• Operational mindset to define strategy and unblock execution.
• Data-driven with KPIs, forecast discipline and SLAs.
• Empathetic leadership protecting a collaborative, design-aware culture.
• Comfort with AI-assisted tools and CRM automation.

Responsabilités

• Lead a team of Account Managers and Pre-Sales in Spain.
• Own commercial execution and ensure pipeline accuracy.
• Design and run the sales onboarding and training programs.
• Coach the team on consultative selling, design conversations, upsell and complex project closures.
• Partner with Head of Sales Ops to ensure actionable reports, dashboards and automation.

Connaissances

Team leadership

CRM proficiency

Operational mindset

Coaching

Data-driven approach

Technological fluency

Outils

HubSpot

Description du poste

Sales Manager - Spain at CUBRO

Reports to: Head of Sales (works closely with Head of Sales Ops)

CUBRO makes beautiful, well‑crafted kitchen fronts and bathrooms that work with modular systems (think IKEA‑compatible). We’re a design‑driven scale‑up: fast, hands‑on and growing. As we professionalise our commercial organisation, we need leaders who can combine commercial hunger with operational rigour and who care deeply about how design and delivery meet the customer.

Role Summary

We’re hiring a Team Lead — Sales (Spain) to lead and grow our Spain sales team. This role is a hands‑on people leader: you’ll coach Account Managers and Pre‑Sales, enforce best‑in‑class sales & hand‑off processes, drive onboarding and training, and make sure the commercial operation runs smoothly in partnership with Sales Ops and Design. If you love mentoring, building scalable sales routines, and helping a team win consistently while preserving a high‑quality customer experience – this is for you. As we scale, we expect our Sales Team Leads to champion the use of technology – including AI‑assisted tools – to improve efficiency, decision‑making and sales quality. You will play a key role in driving adoption of CRM best practices and evolving our prompting workflows in collaboration with Sales Ops.

Key Responsibilities

• Lead a team of Account Managers / Pre‑Sales in Spain: hiring, 1:1s, performance reviews, career development and morale.
• Own day‑to‑day commercial execution: weekly forecasting, pipeline hygiene, quota delivery, and CRM discipline (HubSpot).
• Design and run the sales onboarding & training program (with Product Training Lead) so new hires ramp fast and consistently.
• Coach the team on consultative selling, commercial design conversations, upsell, and closing complex projects.
• Partner closely with Head of Sales Ops to ensure reports, dashboards and automation are actionable and adopted.
• Work cross‑functionally with Design, Pre‑Production and Customer Success to defend customer experience while hitting numbers.
• Surface and resolve blockers: pricing friction, lead quality issues, tooling gaps, and compensation questions.
• Be a cultural champion: preserve the craftsmanship and customer‑first mindset while pushing for commercial scale.
• Promote and evolve the use of AI‑powered tools (e.g., prompting frameworks, Copilot insights) to improve team productivity and decision‑making.
• Ensure the team adopts technology efficiently – from CRM workflows to AI‑assisted routines – in partnership with Sales Ops.

Must‑Have Qualifications

• 3+ years leading a commercial team (Team Lead / Head of Sales / Sales Manager) in B2B/B2C contexts.
• Proven track record building processes, onboarding and running structured sales rhythms.
• Deep experience with a CRM (HubSpot strongly preferred) – building reports, automations and enabling adoption.
• Excellent coach: you enjoy 1:1s, role plays, feedback and progressive performance management.
• Operational mindset – you can both define strategy and get into the “barro” to unblock execution.
• Data‑driven and comfortable with KPIs, forecast discipline and SLAs.
• Empathetic leadership: able to protect and scale a collaborative, design‑aware culture.
• Comfort working with AI‑assisted tools (prompting, automation, insight generation) and a strong appetite for leveraging technology to scale teams.
• Strong technological fluency: able to drive CRM adoption, use automation tools, and collaborate with Sales Ops to improve efficiency.

Nice‑to‑Have

• Experience in home / furniture / kitchens / interior design or with modular systems (IKEA ecosystem).
• Experience working with Pre‑Sales / Sales Engineering or close collaboration with Product/Design teams.
• Familiarity with training design or experience running internal academies.

KPIs & Success Metrics

• Time to autonomy for new AMs (target: reduce to 6–8 weeks).
• % of leads with a “next step” within 7 days.
• Handoff quality: % of projects returned from Design for clarification (target: reduce).
• eNPS / team satisfaction and retention of top performers.
• CRM hygiene rates: % records complete, pipeline accuracy.

30/60/90 Day Plan (what success looks like)

30 days — Understand & stabilise

• Meet 1:1 with each AM + Pre‑Sales; audit pipeline & CRM hygiene.
• Deliver a 1‑page diagnosis with 3 quick wins to remove friction.
• Run first coaching session & short skill check for the team.
• Implement 1–2 process improvements (handoff, lead routing, Copilot insights).
• Launch a short onboarding checklist for new hires; run training session.
• Show measurable improvement in lead handling / next‑step metric.
• Deliver playbook for Sales Spain (processes, KPIs, coaching calendar).
• Team hits a meaningful step toward quarterly target and shows improved ramp rates.
• Positive pulse results from team; harmony with Sales Ops and Design.

What we Offer

• A chance to lead and shape the commercial engine of a design‑driven scale‑up.
• Hybrid work, flexible hours and a collaborative culture.
• Competitive package (salary + variable) and real ownership / growth opportunity.
• Close mentorship from founders and cross‑functional exposure (Design, Product, Ops).

Additional Details

• Seniority level: Mid‑Senior level
• Employment type: Full‑time
• Job function: Sales and Business Development
• Industries: Furniture and Home Furnishings Manufacturing