Remote Paid Search Lead — B2B Growth & ROAS

Blacksmith Agency LLC; Asturias; Remote; EUR 53,000 - 80,000; Full time

Job summary

Blacksmith Agency is seeking a Paid Search Manager to own paid media for B2B and growing-brand clients. You will lead targeting, budget calls, roadmap, and the narrative when clients ask why.

You are the strategic voice at the table and you make the calls. The role focuses on paid search across Google Ads, Meta, LinkedIn and Microsoft Ads, with emphasis on ROAS improvement, CPA management and agency‑level multi-client experience.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns yourself.
• Proven track record of moving ROAS, CPA or pipeline numbers with client-ready storytelling.
• Agency experience across multiple clients and industries.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for client accounts.
• Manage budgets, bidding, targeting, testing and when to pause campaigns.
• Set the 90‑day and quarterly roadmap and explain the story behind the numbers on calls.
• Drive account growth through retention, upsell and long‑term client relationships.
• Ensure robust conversion tracking and attribution using GA4, Tag Manager and platform pixels.

Skills

Google Ads

Meta Ads

ROAS Improvement

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is seeking a Paid Search Manager to own paid media for B2B and growing-brand clients. You will lead targeting, budget calls, roadmap, and the narrative when clients ask why.

You are the strategic voice at the table and you make the calls. The role focuses on paid search across Google Ads, Meta, LinkedIn and Microsoft Ads, with emphasis on ROAS improvement, CPA management and agency‑level multi-client experience.