Product Marketing Manager — Enterprise SaaS & Automation

BLP Digital AG

Barcelona

Presencial

EUR 80.000 - 100.000

Jornada completa

Hace 2 días
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Descripción de la vacante

BLP Digital AG in Barcelona, Spain, is seeking a seasoned product marketing professional to shape and execute strategic messaging for our enterprise SaaS platform. You will articulate value to CFOs, COOs, and other executives, and translate complex ERP/automation capabilities into commercial advantages.

Join a fast-growing org at the intersection of automation and AI, working closely with product, sales, and leadership to drive demand, field enablement, and successful market launches across

Formación

  • 5–8 years in B2B software marketing, with at least 3 years in enterprise SaaS product marketing.
  • Experience marketing to economic buyers: CFOs, CIOs/CTOs, and COOs, focusing on cost and productivity.
  • Proven ability to create battlecards and competitive positioning in crowded categories.
  • Portfolio of enablement assets used by sales teams, measuring win rates and adoption.
  • Strong English writing and presentation skills; German is a plus for DACH markets.

Responsabilidades

  • Own positioning and messaging execution across web, decks, campaigns, and sales conversations.
  • Develop competitive intelligence and maintain battlecards and ICP narratives.
  • Enable the field with core sales tools: first meetings, discovery guides, ROI narratives, and playbooks.
  • Drive product launches and external announcements aligned with executive buyers.
  • Fuel demand and thought leadership through campaigns and industry narratives.

Conocimientos

B2B marketing
Product marketing
ERP/AI knowledge
Competitive analysis
Sales enablement
English writing
German a plus

Descripción del empleo

BLP Digital AG in Barcelona, Spain, is seeking a seasoned product marketing professional to shape and execute strategic messaging for our enterprise SaaS platform. You will articulate value to CFOs, COOs, and other executives, and translate complex ERP/automation capabilities into commercial advantages.

Join a fast-growing org at the intersection of automation and AI, working closely with product, sales, and leadership to drive demand, field enablement, and successful market launches across

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