Marketing SEO Manager Italian Market

Factorial; Barcelona; On-site; EUR 45,000 - 65,000; Full time

Benefits offered by this job

Alan as private health insurance

High growth, multicultural andfriendly

Healthy life with Wellhub (Gyms, pools

Save expenses with Cobee

Language classes

Breakfast in the office and organic

Food discounts with Nora

Pet Friendly

Much more that we'll spill during the

Job summary

Factorial is seeking an SEO Manager to lead the Italian market, owning the SEO strategy and driving organic growth across the funnel. You will work with content, product, and growth teams to integrate SEO into product initiatives and use data to identify opportunities.

Ideal candidates have 2–4 years of SEO experience, strong technical and content SEO skills, and fluency in Italian. The role is based in Barcelona, with a dynamic, cross-functional marketing team.

Qualifications

• 2–4 years of SEO experience in agency or SaaS is preferred.
• Strong knowledge of technical SEO, content SEO, and analytics.
• Hands-on with GSC, Ahrefs, SEMrush, and Screaming Frog.

Responsibilities

• Own and execute the Italian SEO strategy across on-page, off-page, and technical SEO.
• Conduct keyword research, competitor analysis, and SERP dives.
• Perform technical SEO audits and set priorities to improve site health and performance.
• Collaborate with content, product, and growth teams to embed SEO.
• Create data-driven content briefs aligned with user intent and conversion goals.
• Monitor performance using SEO tools and analytics.
• Test hypotheses and iterate to improve rankings and leads.

Skills

SEO strategy

Keyword research

Technical SEO

Analytics

Cross-functional collaboration

Italian language (C2)

Tools

GSC

Ahrefs

SEMrush

Screaming Frog

Job description

• Language classes

Hello!

At Factorial we're looking for a new SEO Manager for the Italian Market to help us support and scale our SEO & Growth team to the next level. As part of the team in charge of driving organic and AI-powered growth in Italy, you'll be in charge of owning the Italian SEO strategy, identifying growth opportunities, and improving organic performance across the funnel.

Ready to be part of the challenge?

About The Team

Our Marketing team tells the Factorial story in a way that truly resonates, bringing the right people to us and inspiring them to join the journey. Within this, the SEO team focuses on scaling organic growth globally through search, content, and data-driven experimentation. If you’re passionate about search, growth, and turning insights into impact, you’ll feel right at home.

What you'll do

• Own and execute the SEO strategy for the Italian market, covering on-page, off-page, and technical SEO.
• Conduct keyword research, competitor analysis, and SERP deep-dives to identify growth opportunities.
• Perform technical SEO audits and define priorities to improve site health and performance.
• Collaborate with content, product, and growth teams to integrate SEO into product and marketing initiatives.
• Create data-driven content briefs aligned with user intent and conversion goals.
• Monitor and analyze performance using tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, and Screaming Frog.
• Test hypotheses and iterate continuously to improve rankings, traffic, and lead generation.

What are we looking for?

• 2–4 years of experience in SEO (agency or SaaS experience is a plus)
• Strong knowledge of technical SEO, content SEO, and analytics
• Hands‑on experience with tools such as GSC, Ahrefs, SEMrush, and Screaming Frog
• Data-driven mindset with ability to turn insights into actions
• Strong analytical and problem‑solving skills
• Proactive, structured, and collaborative working style
• Native or C2 level Italian
• Ability to work across multiple stakeholders and teams

Factorial bets for potential and growth. We currently evaluate all seniority levels, as we believe diversity and collaboration are the key for rocking the world! If you seek a place to demonstrate ownership of your own success, but you don't meet every point of this Job Description, please, apply anyway!

Perks of being part of Factorial

• Alan as private health insurance
• High growth, multicultural and friendly environment
• Healthy life with Wellhub (Gyms, pools, outdoor classes)
• Save expenses with Cobee
• Language classes
• Breakfast in the office and organic fruit
• Food discounts with Nora
• Pet Friendly
• Much more that we'll spill during the interview process

About Factorial

At Factorial, we’re building the leading AI Business Management Software for companies of all sizes. Our platform centralizes key workflows across HR, Finance, Talent, Operations, and IT, freeing teams from manual processes so they can focus on what really matters: leading, growing, and taking care of their people. With over 1,500 employees across Europe, Asia, Africa, and America. We are one of Europe’s fastest-growing SaaS companies, proudly headquartered in Barcelona. If you're excited to shape the future of business management technology, we’d love to meet you.

We believe in diverse talent: we welcome applicants from all backgrounds and strongly encourage people of diverse experiences and identities to apply.

We believe in inclusion: we are committed to equal opportunities and actively promote workplace inclusion of people with disabilities. If you would like to learn more about our inclusive recruitment processes, you are welcome to indicate so optionally and we will share additional information with you.

Our values

• We own it: We take responsibility for every project. We make decisions, not excuses.
• We learn and teach: We're dedicated to learning something new every day and, above all, share it.
• We partner: Every decision is a team decision. We trust each other.
• We grow fast: We act fast. We think that the worst mistake is not learning from them.

Want to learn more about us? Check our website!