Marketing Manager - Barcelona - 40h

The Skin Lounge 012; Barcelona; On-site; EUR 65,000 - 80,000; Full time

Benefits offered by this job

Innovative beauty company

Collaborative work environment

Expansion international opportunities

Competitive compensation

Job summary

The Skin Lounge 012, a Barcelona-based cosmetics group, is seeking a strategic Marketing Manager to shape and grow our brands with clarity, purpose, and ambition. This role leads brand-building from purpose to storytelling and drives go-to-market plans across international markets, working closely with our Seoul partners to expand reach and deepen consumer engagement.

You will define brand foundations, lead marketing strategy, oversee campaigns and content, and inspire a high-performing team in

Qualifications

• 5+ years of experience in marketing or brand management.
• Proven experience building brands from scratch.
• Strong team leadership skills.
• Solid experience in go-to-market strategy.
• A doer attitude: strategic thinking with hands-on execution.
• Self-starter, highly organized in a fast-paced international environment.

Responsibilities

• Define the strategic foundations of the brand to build a distinctive and consistent identity.
• Lead the annual marketing strategy to drive growth and long-term brand equity.
• Develop go-to-market strategies for launches and key brand moments.
• Translate consumer insight into compelling brand strategies.
• Lead and inspire the marketing team.
• Oversee campaigns, content, and brand assets across all touchpoints.
• Foster close partnerships across departments, encouraging agile and innovative ways of working.

Skills

Brand management

Marketing strategy

Go-to-market

Team leadership

English & Spanish fluency

Brand storytelling

Job description

Join The Skin Lounge 012 – The House of Korean Beauty – in shaping the future of beauty across the globe.

The Skin Lounge 012 is part of the MiiN Cosmetics family, united by a shared passion for Korean beauty and an uncompromising commitment to excellence. Together, we create and develop our own brands - Ondo Beauty 36.5 and Meisani - blending Korean innovation with European expertise to craft products that elevate everyday routines into meaningful beauty experiences.

With a strong footprint across Europe, we are entering a new phase of international expansion into Asia-Pacific, the Americas, the Middle East, and Africa. This ambitious growth is powered by the close collaboration between our Barcelona headquarters and our team and partners in Seoul — the global epicenter of cosmetic innovation.

Please note: this position will be based in Barcelona.

The Role

At The Skin Lounge 012, we are looking for a strategic and hands‑on Marketing Manager to shape and grow our brands with clarity, purpose, and ambition.

This is a key role for an exceptional brand builder with experience creating brands from the ground up - from defining purpose, positioning, and storytelling to leading marketing strategy and go‑to‑market plans across international markets.

What You’ll Do

• Define the strategic foundations of the brand to build a distinctive and consistent identity
• Lead the annual marketing strategy to drive growth and long‑term brand equity
• Develop go‑to‑market strategies for launches and key brand moments
• Translate consumer insight into compelling brand strategies
• Lead and inspire the marketing team
• Oversee campaigns, content, and brand assets across all touchpoints
• Foster close partnerships across departments, encouraging agile and innovative ways of working

Minimum Requirements

• 5+ years of experience in marketing or brand management
• Proven experience building brands from scratch
• Strong team leadership skills
• Solid experience in go‑to‑market strategy
• A "doer" attitude: strategic thinking combined with hands‑on execution
• Self‑starter, highly organized, and comfortable in a fast‑paced international environment
• Fluent in English and Spanish
• Passion in beauty is highly valued

What We Offer

• A unique opportunity to join an innovative company at the forefront of the Korean beauty industry
• A dynamic and collaborative work environment bridging cultures and markets
• The chance to play a pivotal role in the company’s expansion
• Competitive compensation and professional growth opportunities

Join us to help shape meaningful brands at the intersection of beauty, creativity, and global growth.

This role offers the opportunity to significantly impact how we grow our brands globally and how we connect with consumers across markets.

About Us

The Skin Lounge 012 is a young, creative, and rapidly expanding company within the cosmetics industry. Our mission is to create proprietary brands that connect with global consumers, offering innovative, high‑quality products. Currently, we have two skincare brands on the market and are working on the launch of new beauty categories and concepts.

This is a key moment of growth and consolidation for us: we are solidifying processes, building our team, and designing the foundation that will allow us to scale the business in the coming years. From our headquarters in Barcelona, we work in close collaboration with our team and partners in Korea, the epicenter of K‑Beauty innovation.

#The Skin Lounge 012