Global Growth Lead - Acquisition & Performance

COCUNAT | Clinical Cosmetics; Barcelona; Híbrido; EUR 120.000 - 170.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible start times

Work from home 1 day/week

Private health insurance

Employee discounts on COCUNAT products

Pet-friendly office

Office in Sant Gervasi, Barcelona

International team environment

People-first culture

Descripción de la vacante

COCUNAT is seeking a Head of Acquisition to lead customer acquisition and accelerate growth across international markets. The role combines strategic vision, performance focus, and leadership to build a scalable acquisition structure across Meta, Google Ads, SEO, Affiliates and Content Influencers.

The ideal candidate will drive multi-channel strategy across Spain, France, Italy, Germany and the US, manage budgets, optimize CAC/ROAS, and foster a data-driven, ownership-focused culture within the

Formación

• 5–8 years of experience in Performance Marketing, Growth or Digital Acquisition.
• Experience managing Meta Ads and Google Ads with large budgets.
• Knowledge of SEO, Affiliates and Influencer-driven acquisition strategies.
• Analytical and business-oriented mindset with strong performance understanding.
• Experience leading or coordinating teams.
• Familiarity with GA4, BigQuery, Triple Whale or similar platforms.
• Structured, organised and data-driven in decision-making.
• Strong ownership mindset and ability to thrive in fast-paced environments.
• AI-friendly and comfortable leveraging technology to improve performance and productivity.
• Fluent Spanish and high English level.
• Experience in beauty, skincare, wellness or multi-market consumer brands will be highly valued.

Responsabilidades

• Design and lead the multi-channel acquisition strategy across Spain, France, Italy, Germany and the US.
• Define channel mix and budgets based on CAC, ROAS, LTV:CAC and business goals.
• Identify new growth and scalability opportunities.
• Lead the strategy and optimisation of Meta Ads and Google Ads across multiple markets.
• Manage campaigns and budgets with a strong focus on profitability and sustainable growth.
• Collaborate closely with Creative teams to develop performance-driven messaging and creatives.
• Analyse results and turn data into actionable decisions.
• Monitor key acquisition KPIs and build business-oriented reporting frameworks.
• Ensure reliable attribution and tracking across the analytics ecosystem.
• Lead and develop the acquisition team.
• Foster a data-first, ownership-driven and high-performance culture.
• Drive the adoption of AI tools and new technologies to improve productivity and performance.

Conocimientos

Performance marketing

Team leadership

Data-driven decisions

Multi-market strategy

Budget management

Herramientas

GA4

BigQuery

Triple Whale

Meta Ads

Google Ads

Descripción del empleo

COCUNAT is seeking a Head of Acquisition to lead customer acquisition and accelerate growth across international markets. The role combines strategic vision, performance focus, and leadership to build a scalable acquisition structure across Meta, Google Ads, SEO, Affiliates and Content Influencers.

The ideal candidate will drive multi-channel strategy across Spain, France, Italy, Germany and the US, manage budgets, optimize CAC/ROAS, and foster a data-driven, ownership-focused culture within the