Global Growth Lead – Acquisition & Retention

Allianz Partners; Madrid; Presencial; EUR 120.000 - 190.000; Jornada completa

Descripción de la vacante

Allianz Partners is seeking a Head of Online Acquisition & Retention to lead the internal execution of the global digital marketing strategy across paid and organic channels. The role oversees a team across three regions and aligns with regional managers, creative, analytics, and product teams to drive cross-market performance.

With 7+ years in digital marketing and leadership, you will drive strategic optimization, governance, and a data-driven culture while collaborating across time zones and

Formación

• Bachelor-level marketing qualification with strong digital focus.
• Proven leadership of multi-country digital teams and channels.
• Experience in data-driven performance marketing and optimization.

Responsabilidades

• Lead and inspire a team of seven channel specialists across three regions (Americas, Europe, APAC).
• Translate global strategy into channel execution plans across 20 markets.
• Implement a continuous test-and-learn framework to evolve channel performance.
• Conduct quarterly reviews and present strategic recommendations to stakeholders.

Conocimientos

Leadership

Digital marketing

Multi-country teams

Performance marketing

Stakeholder management

Analytics

Channel leadership

Educación

Bachelor's degree in Marketing or related

Master's degree a plus

Descripción del empleo

Allianz Partners is seeking a Head of Online Acquisition & Retention to lead the internal execution of the global digital marketing strategy across paid and organic channels. The role oversees a team across three regions and aligns with regional managers, creative, analytics, and product teams to drive cross-market performance.

With 7+ years in digital marketing and leadership, you will drive strategic optimization, governance, and a data-driven culture while collaborating across time zones and