Franchise Head, Oncology Spain — Lead Growth & Strategy

AstraZeneca plc; Madrid; On-site; EUR 120,000 - 180,000; Full time

Job summary

AstraZeneca plc in Spain is seeking a Franchise Head to lead the national commercial strategy and a high-performing team across sales and marketing. You will steer country operations, optimize brand plans, and drive cross-functional collaboration with Medical, Market Access, and other functions to achieve revenue and patient access goals.

The role requires extensive oncology experience, a strong track record in launching hospital specialty products, and leadership in dynamic markets.

Qualifications

• Training: Degree / Graduate.
• English: C1 and Spanish: Native/Fluent.
• Computing: Office and AI advanced level
• Proven experience of a minimum of 10 years in the pharmaceutical industry, managing sales and marketing teams.
• Significant Oncology previous experience.
• Experience in launching hospital specialty new products/indications and with established relationships with KEEs (preferably in the Spanish market).
• Demonstrated ability to build, lead and develop successful commercial teams in changing, competitive environment.
• Excellent interpersonal skills with a track record of effectiveness as a cross-functional team player and leader who gets results.

Responsibilities

• Define and communicate the franchise vision.
• P&L responsibility, including top line and resource allocation in alignment with the overall oncology business
• Lead and develop the team, including performance evaluation and skill development.
• Drive organizational transformation and innovation, fostering collaboration and continuous improvement.
• Co-Build, in collaboration with the cross functional team, a credible science-led advocacy plan across external stakeholders.
• Define and execute the marketing and commercial strategy (Brand Plan) aligned with business objectives.
• Ensure execution of the Brand Strategic Plan and corrective actions when needed.
• Monitor market dynamics, competition, and stakeholder needs.
• Lead sales forecasting and business planning, including readiness for new product launches.
• Set business objectives and incentive schemes.
• Define sales network principles, resource allocation, and performance metrics.
• Ensure effective Key Account Management and execution of action plans.
• Drive cross-functional collaboration (Medical, Market Access, etc.).
• Promote digital, omnichannel, and data-driven approaches, including AI initiatives.
• Anticipate healthcare system evolution and market impact.
• Protect and strengthen company reputation with stakeholders.
• Ensure compliance with all regulations and standards.

Skills

English (C1)

Spanish native

Office suite & AI tools

Team leadership

Oncology experience

Hospital product launches

Stakeholder management

Education

Graduate degree

Bachelor’s degree or higher in Life Sciences/Marketing

MBA or Marketing specialization (Desirable)

Job description

AstraZeneca plc in Spain is seeking a Franchise Head to lead the national commercial strategy and a high-performing team across sales and marketing. You will steer country operations, optimize brand plans, and drive cross-functional collaboration with Medical, Market Access, and other functions to achieve revenue and patient access goals.

The role requires extensive oncology experience, a strong track record in launching hospital specialty products, and leadership in dynamic markets.