B2B Fleet & Dealer Network Lead - Spain

BYD Europe; Madrid; Vor Ort; EUR 60.000 - 90.000; Vollzeit

Benefits dieser Stelle

Commuting allowance

Team building events

Employee learning opportunities

Zusammenfassung

BYD Europe is seeking a Fleet by Dealer Manager to accelerate BYD’s B2B growth in Spain through our dealer network. You will drive Fleet by Dealer, BYD Business Centers and BYD Renting initiatives, turning dealers into active B2B channels and maximizing opportunities.

You will lead activation plans, coach dealer B2B teams, monitor performance with KPIs, and collaborate with Key Account, Leasing, Marketing, Sales and Finance to ensure consistent execution of the overall B2B strategy.

Qualifikationen

• 5+ years of experience in automotive B2B, fleet, leasing/renting or dealer network development.
• Strong knowledge of the Spanish automotive market and dealer operations and B2B sales channels.
• Experience with leasing/renting companies and dealer networks is highly valued.
• Strong commercial mindset with focus on volume generation, conversion and execution.
• Proven ability to influence, coach and mobilize dealer teams without direct hierarchical responsibility.
• Comfortable with KPIs, sales funnels and performance management.

Aufgaben

• Lead the deployment and execution of BYD’s Fleet by Dealer strategy across the Spanish dealer network, ensuring alignment with national B2B objectives.
• Drive B2B sales performance through the dealer network, with a strong focus on SME, professional customers and local corporate opportunities.
• Take ownership of the BYD Business Center program, supporting the development of the existing network and identifying opportunities to expand it with the right dealer partners.
• Define and monitor Business Center performance, ensuring the required level of commercial activity, lead management, customer prospecting and B2B expertise.
• Lead the commercial development of BYD Renting, working closely with the dealer network and our renting partner to increase quotation activity, conversion, orders and registrations.
• Design and implement dealer activation plans, commercial campaigns and tactical initiatives to generate incremental B2B volume.
• Support dealerships in identifying and developing local fleet opportunities, building structured prospecting plans and customer pipelines.
• Train, coach and motivate dealer B2B teams, helping them improve their understanding of fleet customers, renting products and B2B sales processes.
• Coordinate local B2B prospecting activities, customer events and commercial actions together with the dealer network.
• Monitor performance through KPIs, Salesforce and internal reporting tools, identifying gaps and implementing corrective actions where necessary.
• Work closely with BYD’s Key Account, Leasing, Marketing, Sales and Finance teams to ensure consistent execution of the overall B2B strategy.
• Identify, develop and share best practices across the dealer network to continuously improve B2B performance.

Kenntnisse

Automotive B2B experience

Fleet/Leasing knowledge

Dealer network development

KPI & performance management

Communication & negotiation

Spanish & English fluency

Jobbeschreibung

BYD Europe is seeking a Fleet by Dealer Manager to accelerate BYD’s B2B growth in Spain through our dealer network. You will drive Fleet by Dealer, BYD Business Centers and BYD Renting initiatives, turning dealers into active B2B channels and maximizing opportunities.

You will lead activation plans, coach dealer B2B teams, monitor performance with KPIs, and collaborate with Key Account, Leasing, Marketing, Sales and Finance to ensure consistent execution of the overall B2B strategy.