AI-Powered Growth Strategist for SaaS Hub

team.blue; Barcelona; On-site; EUR 60,000 - 90,000; Full time

Job summary

team.blue hub is seeking a Marketing & Growth Strategist to define and execute the communication, engagement, and conversion strategy for the Hub across cross-brand experiences. You will own the full growth lifecycle—from understanding user behavior to designing in‑product messaging, notifications, and experiments that drive activation, engagement, and long‑term adoption.

This hands‑on IC role requires close collaboration with Product, Data, and Engineering to ship fast and measure impact.

Qualifications

• 5+ years of experience in growth, product, lifecycle, or digital marketing.
• Strong background in SaaS, platforms, or apps.
• Proven ability to own growth outcomes end-to-end, including defining KPIs and driving measurable impact.
• Hands-on experience designing and executing growth programs, including experimentation and A/B testing.
• Fluency in analytics, tracking, and modern growth tooling.
• Demonstrated use of AI-augmented workflows in daily work.
• Excellent copywriting, positioning, and storytelling skills for SaaS products.
• Clear, structured communicator who collaborates effectively with Product, Engineering, Data, and commercial stakeholders.
• Strong individual contributor mindset with a bias toward action.

Responsibilities

• Positioning & messaging: Translate product capabilities into clear messaging across touchpoints.
• Notifications & in‑product journeys: Design cross-brand notifications and CTAs.
• Lifecycle & communications: Run multi-channel programs focusing on activation and adoption.
• Experimentation & iteration: Define hypotheses, run A/B tests, analyze results.
• Data‑driven optimisation: Track funnel metrics and improve CTR, activation, engagement.
• Growth tooling & AI: Use analytics, automation, and AI-assisted tools for experimentation and analysis.
• Cross-functional collaboration: Partner with Product and Data on journeys and triggers.
• Hands‑on execution: Write high-quality copy for notifications and landing pages.

Skills

Growth strategy

A/B testing

Copywriting

Analytics

Tools

AI tools

Job description

team.blue hub is seeking a Marketing & Growth Strategist to define and execute the communication, engagement, and conversion strategy for the Hub across cross-brand experiences. You will own the full growth lifecycle—from understanding user behavior to designing in‑product messaging, notifications, and experiments that drive activation, engagement, and long‑term adoption.

This hands‑on IC role requires close collaboration with Product, Data, and Engineering to ship fast and measure impact.