SDR/BDR

Axel Springer hy GmbH; København; Hybrid; DKK 320,000 - 450,000; Full time

Benefits offered by this job

International team

Nordhavn office

Flexible work

Job summary

GetWhy is seeking a driven Sales Development Representative (SDR) to own the top of the funnel for key target accounts. You will drive outbound outreach, leverage event-generated leads, support ABM initiatives, and book qualified meetings for the Growth Team.

Join a fast-growing, global scale-up with an embedded AI approach, headquartered in Nordhavn, Denmark, and a modern, international work environment. This full-time role offers a dynamic team and the chance to scale revenue with strategic

Qualifications

• We are looking for a hunter by nature with a track record in BDR/SDR, outbound sales, or lead generation.
• Experience in B2B SaaS, consultancy, or tech is preferred.

Responsibilities

• Build a strong pipeline through events, ABM, and outbound prospecting.
• Engage prospects with personalized outbound outreach.
• Generate meetings for Growth Team through targeted campaigns.
• Maintain CRM hygiene and report pipeline progress.
• Collaborate with Marketing, RevOps, and Sales for seamless handoffs.

Job description

Job Description

We’relooking for a drivenSalesDevelopment Representative (SDR)to own the top of the funnel across key target accounts. You will drive outbound outreach, leverage event-generated leads, support our account-based marketing (ABM) initiatives, and book qualified meetings for ourGrowthteam. Success in this role means consistently growing the pipeline withnet newopportunities and helpingGetWhyscale revenue predictably.

Who are we?

GetWhy is the enterprise qualitative insights capability partner for companies that want to truly understand people, not just measure them. Powered by embedded AI and rooted in human empathy, we help global organizations bring customers closer to every decision they make.

By combining deep human understanding with scalable, mechanized AI, we enable insights leaders to embed empathy directly into their companies’ workflows, strategies, and go-to-market decisions. This is not AI for research’s sake. It’s AI for human insight, designed to operate at enterprise scale.

For more than a decade, we’ve worked to bridge the gap between companies and consumers, ensuring real human experiences inform innovation, brand, and growth. Our short-term goal is do this by owning the premium, strategic space of embedded AI for human insight partnering with global enterprises across consumer-led categories to build understanding as a durable capability, not a one-off project.

GetWhy is a fast-growing, global scale-up headquartered in Nordhavn, trusted by leading brands including

eBay, Pandora, Coca-Cola, IKEA and Arla. To fuel our growth, we raised a $34.5m Series A from PeakSpan Capital in 2024, followed by an additional $15m in 2025, the largest non–life science round in Denmark, alongside $8.45m from CIBC Innovation Banking. At our core, we believe the future belongs to companies that don’t just have more data, but more understanding. That’s what we help them gain.

What does the work consist of?

Pipeline & Prospecting

• Proactively build a strong pipeline of new business opportunities throughevents, ABM, andoutbound prospecting.

• Engage prospects with personalized, high-impact outreach tailored to their needs and business context.

Meeting Generation

• Execute effective outreachcampaignsdesigned to spark interest and secure qualifiedmeetings.

• Converteventleads, ABM contacts, and inbound interest into booked meetings forGrowth Team.

• Work cross-functionally with marketing to follow up on campaign and event leads, ensuring momentum ismaintained.

CRM &Process

• Maintain rigorous CRM hygiene withaccuratecontact data, activity tracking, and opportunity status.

• Report on activity and pipeline progress through weekly and monthly dashboards.

• Provide feedback to Sales and Marketing leadership on messaging, targeting, and outreach effectiveness.

Collaboration

• Align closely with Sales, Marketing, andRevOpsteams to ensure seamless handoffs and shared understanding of target accounts.

• Partner with marketing on messaging,eventsfollow-ups, and ABM plays that enhance pipeline quality.

What qualifications will make you succeed in this role?

We are looking for a person who is motivated to be part of a growth journey with an ambitious, highly skilled and enthusiastic team.

What we expect:

• A hunter by nature - you enjoy sourcing new business rather than waiting for it.

• 2–4 years of experience in BDR, SDR, outbound sales, or lead generation roles (B2B SaaS, consultancyor tech preferred).

• Excellent communicator with a knack for thoughtful, consultative outreach.

• Tenacious, resilient, and structured - capable of managing high-volume activity with discipline.

• Comfortable engaging at multiple levels within target accounts (from key users to executives).

• Data-driven and comfortable with CRM systems and sales engagement tools.

What we offer

• Avibrantandinternationalworkenvironmentwith+65colleaguesacross15+nationalities.

• AnAIQualproductthatisinnovativeanddisruptinginthefieldofinsights

• Thechancetoworkwithsomeofthebiggestconsumerbrandsintheworld

• AnewlyrenovatedofficeinNordhavn,thatrecentlywonBuildingoftheyearaward,withastunningwaterfrontview,relaxationareas,freedailyenergizers,vitaminshots,snacks,drinks,accesstosharedFitnessandspinningandahealthyandflexiblelunch.

• Afull-timepositionwithastartingdateassoonasyoucan.

...andofcourse,agreatteamspirit!