Nordic Customer Marketing Lead for Pitched Roofing

BMI Group Danmark

Aalborg Kommune

Hybrid

DKK 800,000 - 1,000,000

Full time

8 days ago
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Benefits offered by this job

Great development opportunities
Informal work environment
Freedom to shape the organisation

Job summary

BMI Group Danmark is seeking a Nordic Customer Marketing Manager to own the end-to-end marketing strategy for the Pitched roof category across Sweden, Finland, and Denmark. You will partner with sales, technical teams and PLG product managers, serving as the main marketing contact for customers.

We value a university degree in Marketing or Communications and several years of B2B marketing experience. The role requires strong stakeholder management, fluency in English and Nordic languages, and a

Qualifications

  • A university degree in Marketing or Communications is ideal.
  • Several years of proven commercial experience in a marketing/communications role.
  • Strong background in B2B environments, ideally within merchant distribution.
  • Proficient with modern IT tools and comfortable in Nordic/international settings.

Responsibilities

  • Formulate and implement a data-driven marketing plan aligned to commercial goals.
  • Define segmentation and multi-channel strategies to engage audiences.
  • Oversee category marketing budget to drive ROI.
  • Develop content programs across digital and traditional channels.
  • Lead launches for new offerings with cross-functional coordination.
  • Protect and uphold the brand identity for the Pitched category.
  • Direct the sustainability roadmap and content development.

Skills

Communication
Storytelling
Hands-on
Team player
Understanding customer needs
English proficiency
Nordic language skills

Education

Bachelor's degree in Marketing or Communications

Tools

CRM tools

Job description

BMI Group Danmark is seeking a Nordic Customer Marketing Manager to own the end-to-end marketing strategy for the Pitched roof category across Sweden, Finland, and Denmark. You will partner with sales, technical teams and PLG product managers, serving as the main marketing contact for customers.

We value a university degree in Marketing or Communications and several years of B2B marketing experience. The role requires strong stakeholder management, fluency in English and Nordic languages, and a

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