Key Account Manager Denmark

Mars, Incorporated and its Affiliates

København

On-site

DKK 600,000 - 900,000

Full time

7 days ago
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Benefits offered by this job

Company bonus
Benefits package

Job summary

Mars, Incorporated and its Affiliates in Denmark seeks a Key Account Manager to achieve profitable sales growth at customers and maintain strong relationships to execute customer plans for revenue, growth, profit, product/assortment, shelving, merchandising, pricing, promotions and more.

You will lead joint business plans, negotiate listings and shelf space, and drive category leadership with Marketing, Category Management and field teams while ensuring availability and visibility across

Qualifications

  • Bachelor’s degree in Business Administration or equivalent.
  • 5+ years’ experience in Sales, Marketing for Fast Moving Consumer Goods industries.
  • Prior Retail Account Management experience.
  • Fluent understanding of forecasting, Nielsen and trade management.
  • Availability to travel 10% of time.
  • A valid driver's license and clean driving record.

Responsibilities

  • Develop joint business plans and set joint business targets.
  • Negotiate terms and conditions (e.g. turnover, distribution, campaign initiatives, fair share, logistics).
  • Negotiate listings, placements, shelf space and planograms.
  • Execute activity/promotion plans in line with Mars brand, category and channel strategies.
  • Develop and implement plans to drive category growth and Mars market share.
  • Be the key information source regarding the account/channels internally and externally.
  • Drive Customer Engagement agenda with a customer-centric mindset.
  • Establish and strengthen Mars as a category captain.
  • Implement category leadership projects.
  • Build and maintain relationships with Marketing, Category Management and Marketing Teams to ensure information flow and insights.

Skills

Forecasting
Trade management
Retail account management
Travel readiness
Driver's license

Education

Bachelor’s Degree in Business Administration or equivalent

Tools

Nielsen

Job description

Job Description:

The Key Account Manager is responsible for achieving profitable sales growth at customers for the Mars business. This role is expected to maintain strong relationships & best execute customer plans that deliver objectives of; revenue, growth, profit, product/assortment, everyday shelving, merchandising, pricing, promotions, and merchandising.

What are we looking for?
  • Bachelor’s Degree in Business Administration or equivalent.
  • 5+ Years’ experience in Sales, Marketing, for Fast Moving Consumer Good Industries
  • Prior Retail Account Management experience
  • Fluent understanding of forecasting, Nielsen and trade management
  • Availability to travel 10% of time
  • A valid driver's license and clean driving record
What will be your key responsibilities?
Customer & Channel Leadership
  • develop joint business plans and setting joint business targets
  • negotiate terms and conditions (e.g. turnover, distribution, campaign initiatives, fair share, logistics, etc.)
  • negotiate listings, placements, shelf space and planograms
  • execute activity/promotion plans and investments in line with Mars brand, category and channel strategies
  • Develop and implement plans according to Strategic Customer Matrix to drive category growth and increase Mars market share
  • Be the key source of information and knowledge regarding the account / channel internally and externally
  • Drive Customer Engagement agenda with Customer-centric mindset
Category Expertise & Leadership
  • Establish and strengthen Mars as a category captain
  • Implement category leadership projects
  • Build and maintain effective relationships with Customer Marketing, Category Management and Marketing Teams to ensure information flow to and from customer and to make shopper and customer insights operational
  • Manage category share and planogram initiatives
Excellence in Physical Availability
  • Drive share of shelf and assortment in close cooperation with the Category Manager
  • Deliver availability and visibility both quantitatively (distribution, coverage, etc.) and qualitatively (placement, touch points, etc.) via close cooperation and communication with Field Sales
  • Secure listing of defined promotional displays in order to secure effective promotional coverage for Field Sales
Skilled & Engaged Sales Associates
  • Have a holistic mindset to drive Customer Engagement
  • Be a collaborative Team player
  • Share knowledge and best practice within the Team and on North Europe level
Sales Operating System
  • Timely feed the S&OP process with accurate information
  • Forecast timing and volume per subsegment and promotional activity to achieve accuracy leading to minimum out of stock and minimize stock level costs
  • Forecast pipeline volumes for launches/re-launches in line with defined processes
  • Overall responsible to validate account forecast in close cooperation with Demand Planners
  • Responsible for account P&L, understand key drivers and handle the account budget
Global Sales Connectivity
  • Ability to represent and drive the customer agenda internally and externally
Key KPIs
  • Full Customer P&L
  • Net sales increased yoy
  • Promotional ROI
What can you expect from Mars?

Work with diverse and talented Associates, all guided by the Five Principles. Join a purpose driven company, where we’re striving to build the world we want tomorrow, today. A strong focus on learning and development support from day one, including access to our in-house Mars University. An industry competitive salary and benefits package, including company bonus.

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